Meet Uche Eze – the Nigerian Lady who Founded Bella Naija to Uncover Africa Fashion, Lifestyle & Entertainment on the Internet

Picture of Uche Eze, Founder of Bella Naija

Uche Eze of Bella Naija is one of those rare species of Nigerians that have added color to being a Nigerian.

Born Uchenna Jennifer Eze, she is fondly referred to as Bella Naija.

Uche Eze is the founder of BellaNaija.com, a leading website for entertainment, lifestyle and fashion in Africa and CEO/MD of Bainstone Limited, a new media company.

The Story of Uche Eze of BellaNaija

Uche Eze is only 28 years old this year (2011) and has achieved a lot of success.

She was rated #22 of the Top 100 people, places, events and things that shaped 2008 by PUNCH.

Uche Eze was a 2010 Future Awards nominee for “Best Use of Technology”

She was also given Outstanding Contribution to Fashion Communication Award at the 2010 Africa Fashion Week held by Africa Fashion International (AFI) in Johannesburg, South Africa.

She was featured on Oprah Winfrey show, Beauty Around the World, in February 2010 along with stars like Jessica Simpson, Lisa Ling who also talked about beauty trends in their localities.She was interviewed by Isha Sesay for CNN i-list in September, 2010. Watch the video here(You can also read the transcript of the interview here).

In January 2011, Uche Eze emerged a finalist of Future Awards’ “Young Person of the Year”.

Her company, BainStone, was chosen as one of 50 high potential Nigerian SMEs and awarded a British Airways Opportunity Grant.


Sponsored Insertion >>

Keep Your Business Running Smoothly No Matter What

ring_central_toll_free

Managing Business is a Lot Easier with RingCentral

Do you run a virtual office for your business? Are you always on the move or in meetings during business hours? Your biggest desire for your business is probably here – RingCentral.

Good Solution for Virtual Office:  A powerful solution for managing employees scattered across various states. You can easily transfer calls to another employee in another state.

Great for Small Businesses: Easily set up an answering service and directory. Set up extensions for each part of your office or different employees with complete ease.

Quality Audio Recordings: Easily access organized audio recordings with incredibly clear recording quality so you can review calls taken by your employees.

Excellent Customer and Technical Support: On top of the naturally great software, you also get awesome support from the team.

And much more.

>> Click Here to Get a Free Trial of RingCentral << 


Uche Eze’s Journey to Entrepreneurship

According Uche Eze, Bella Naija began as a time-filling hobby. During the little break she had between graduation and resumption of job, she began to blog to fill those boring moments.

Being a big lover of fashion, she started by posting scanned magazine articles, pictures and interviews of Nigeria fashion personalities. She continued this under a disguised identity until she began to have over a million hits every month and decided to unveil herself before the media would expose her in a negative way.

She founded BellaNaija in July 2006 and served as the Managing Director and Founding Editor. She later established Bainstone Limited in 2009 which has other arms apart from BellaNaija.

The Background of Uche Eze

Uche Eze began her schooling in Nigeria before moving to Richard Ivey School of Business, University of Western Ontario in Canada where she graduated with distinction in 2006. In the past, she worked at Shell Canada, Cadbury Middle East & Africa Unit based in the UK, and Cadbury Nigeria.

The Mind of Uche Eze Exposed

It is very obvious that Uche Eze has always had a large heart (a heart for huge achievements) from her interview with Isha Sesay for CNN i-list. She said,

“We are building before us … it is just a first step into something much larger.”

She reiterated her dream when she told LADYBRILLEmag.com that,

“Bella Naija’s vision is to provide relevant African content online to inspire!”

Interestingly, Uche Eze revealed that she always prepares for the worst when she said,

“When I moved to Nigeria, I did not move with ‘rose colored glasses.’ I knew the issues and prepared for them by crafting a solid business plan and PRAYING!”

From experience, it was easy for her to advise upcoming entrepreneurs that,

“There is no fixed career path. My advice is to look inwards, find your passion, find your niche and go for it! Don’t over-think it. While you are ‘thinking’ someone might launch your idea.”

Further Reading 

Tags:
6 Comments
  1. Akin 6 years ago

    Wow! Her story is food for thought. At that young age. See the mind of a millionaire!

    • Author
      Ayo_Oyedotun 6 years ago

      You are right Akin. Her story is really inspiring. I plan to find and write about more inspiring Nigerians in the ICT sector.

  2. […] Meet Uche Eze – the Nigerian Lady who Founded Bella Naija to Uncover Africa Fashion, Lifestyle &am… Share this:FacebookDiggPrintEmailStumbleUponTwitterRedditLinkedInLike this:LikeBe the first to like this post. […]

  3. kanyinsola 5 years ago

    U’re my rolemodel…

  4. ida 4 years ago

    Such a young woman with lots of achievement. I am a regular fan of Bellanaija, never knew the founder is this young.Kudos to her

Leave a reply

Your email address will not be published. Required fields are marked *

*

©2017 WoculusandAfrimash Investments Limited. All rights reserved.

Meet Uche Eze – the Nigerian Lady who Founded Bella Naija to Uncover Africa Fashion, Lifestyle & Entertainment on the Internet

time to read: 3 min

Log in with your credentials

Forgot your details?