Author name: Indiana Lee

Indiana Lee lives in the Northwest and has a passion for the environment and wellness. She draws her inspiration from nature and makes sure to explore the outdoors regularly with her two dogs. She also has experience in owning and operating her own business. Feel free to follow her on Twitter @indianalee3

Ecommerce

Ways to Keep Your eCommerce Business Running Smoothly

Recent research on eCommerce reveals that “By the year 2040, it’s estimated that 95% of all purchases will be through eCommerce.” Whether or not your eCommerce business will be able to take advantage of this enormous shift relies on what you do to keep it running at peak performance. An effortless, ever-bearing, eCommerce operation is […]

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Developing Managerial Skills

How Managerial Skills Can Develop Through Email and Other Technology

Although people are wary of just how effective and valuable remote work is, all business owners need to ready themselves for the shift to remote and hybrid work models. If we’ve learned anything from the global COVID-19 pandemic, it’s that staying home can be enforced by country leaders whether we’re ready for it or not,

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social media

Protecting Your Brand While Using Social Media for Branding

Like it or not, social media is a powerful marketing tool that ranks right up amongst other things like email and search engine marketing. However, unlike other online promotional channels, social media has much more potential to operate as a two-edged sword. Gathering positive reviews can quickly turn into downplaying negative ones. Handling critical comments and

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