A marriage leave application is an application written to your employer, manager, or HR, informing them of your absence because of someone’s marriage or yours. When you’re going to be away from the office for whatever reason, it is important to state the reason for the leave, what you’re going for, and how long.
In this article, we’re going to discuss what a leave marriage application is, how to write one, and include samples and templates to help you write your own leave application.
What is a Marriage Leave Application Letter/ Email?
A marriage leave application is a document an employee writes to inform their boss, manager, or HR about their absence from work due to their marriage. A marriage leave application is usually sent by the couple getting married, otherwise, it would be a regular leave application letter.
Make no mistake, a marriage leave application is a tad different from a honeymoon leave letter. Sometimes, they go together. This is the case where the couple getting married goes on their honeymoon immediately. If the honeymoon is not immediately, then a marriage leave application serves just that purpose. The main difference between a marriage/honeymoon leave VS a regular marriage leave is in the duration.
A marriage leave application usually contains the reasons for the leave, the specific duration of the leave, and tips on how to proceed in your absence. Sending a marriage leave application letter is extremely important as this helps the company plan its affairs in your absence.
Before writing a marriage leave application letter, it is advised that you communicate this in person or via a call to your boss. The leave application should be more of a formality and not the first time your manager or superiors are hearing about it.
There’s no clear-cut path to help you decide how long you should take a leave. This decision should be taken based on your company policy and how long you need to get everything in order for your company.
How to Write a Marriage Leave Application Letter
A marriage leave application letter is like any other leave letter, the main difference in this is the reason for the leave.
When you send in an application, one of the most important factors in deciding whether or not your application gets a response is the subject. This is why it’s important to follow standard practices when writing your subject line. And one of the golden rules when it comes to writing subject lines is including the information. Be straight to the point about your request and leave little to the imagination.
It’s also advisable to include specific dates in your subject line. This way, the recipient knows exactly what to expect and also how long you’ll be gone.
Here are some examples:
“Jim – Marriage Leave Application- September 5 to 8, 2022.”
“Marriage Leave – September 7, 2022, to September 10, 2022.”
“Leave Application for Sister’s wedding- January 22 to 28.”
Greet the Recipient
Seeing as you’re submitting the application to people you’re familiar with, you can ditch the typical “to whom it may concern” and simply address the recipient by their name or whichever honorific you’re accustomed to in your workplace. In doing this, make sure your application remains professional, regardless of your relationship with the recipient.
State the Details of Your Request
This part of your letter or email is the most important part. And as such, must contain the details about your request. If the leave is to attend your wedding, you can state it. If it’s for someone else’s you should also state it. You could also go the extra mile by briefly explaining your relationship with the other person in the email.
Here are some examples of this:
“I am delighted to inform you that I am getting married on the 18th of April 2022 in Alabama. In this regard, I am requesting a one week leave starting on the 15th of April 2022.“
“I’m writing to inform you that my cousin is getting married on the 17th of April and would like to request 4 days off starting from the 15th of April.”
Give the Specific Dates
When writing a leave application for marriage, do not vaguely state how long you’ll be gone. Be specific with the exact number of days you want off. This is important as it gives your employer the correct information they need to proceed in your absence. And if it happens that you need to extend the leave, ensure you let your employers know as early as possible. It would be very unprofessional to send in this information on the day you’re supposed to resume.
Explain how things should work in your absence
While you’re away, your job must go on. Especially if you’re role is client-facing. When writing your leave application, you should be the one to tell your boss how you want your responsibilities to be handled in your absence.
If your job is going to be handled by a colleague, ensure you talk to said colleague before including this in your application. Also make sure that they have all the tools they need, like all your login information, etc.
State Your Purpose Again and Include an Invitation
When inching close to the end of your application, it is advisable to reiterate the information. If you’d like, you could also include a quick introduction as well.
An example of this is:
“Kindly grant my leave request and join me as I celebrate my special day.”
Close the Letter
As said earlier, a marriage leave application is an official document as should be treated as such. This should also be evident in how you close the application. Include your closing salutation, your role and your signature.
Head of Content, Woculus
Marriage Leave Application Template
(Name of recipient)
(Title of recipient)
Subject: Marriage Leave Application (Start to end date)
Dear (Name of recipient),
I am delighted to inform you that I am getting married on (date of marriage) in (location). In this regard, I am requesting a (leave duration) leave starting on the (leave start date) to (leave end date).
Looking forward to a favorable response from you. Also, please join me in celebrating my special day.
(Your Job title)
Marriage Leave Application Sample
Head, Human Resources
17 May, 2022
Subject: Marriage Leave Application - 25th May 2022 - 30th May 2022
I am delighted to inform you that I am getting married on the 27th of May in Albany. In this regard, I am requesting a 5-day leave starting on the 25th of May 2022 to the 30th of May 2022.
Looking forward to a favorable response from you. Also, please join me in celebrating my special day.
Head of Content Woculus
Marriage Leave Application Sample for Family Member
Head of Inventory
18 May 2022
I am excited to inform you that my sister is getting married on the 20 of January, 2022. As his only sibling, I'd like to be there to help him make the necessary arrangements. In this regard, I would like to request leave for 1 week. Starting 18 January to 25 January 2022.
I hope you consider my request and grant me this leave. Looking forward to your favorable response.
Head of Content Woculus
When writing a marriage leave application, you need to put a lot of things into consideration. When inviting your colleagues, this should be done in a separate email. We’ve included some samples to give you a head start when writing your marriage leave application.
A remote social media manager is a very lucrative career path that promises a favourable and satisfactory income. Most businesses and organizations are looking for people to help them grow their brand influence, create a loyal audience, and ultimately help them make a profit. With billions of people using one social media platform or the other every day, more companies and businesses have realized how they can use social media channels to reach millions of people worldwide. This has created a huge demand for social media managers and in turn, become an attractive career option for many because of its flexibility.
If you’re aspiring to be a social media manager and hoping to work from home, this article will cover all the aspects of what you need to get started.
What Does a Social Media Manager Do?
A remote social media manager is someone who manages a business, organization or company's social media accounts like Facebook, Instagram, Linkedin, Twitter, YouTube and even Pinterest from anywhere in the world. Their job is to help a business grow and maintain engagement by posting content that resonates with them on various social media channels. They also analyze metrics and optimize social media content to help businesses target their audience. As a social manager, you can also work for clients, including influencers, celebrities, small-scale organizations, and various startups across different industries.
Responsibility For Social Media Manager
As a remote social media manager, you are expected to manage your clients' social media platforms, interact with their audience through comments and direct messages, and manage the company's overall social media online presence. But these responsibilities can be a little bit broader than that. Here are some of the responsibilities you can expect as a remote social media manager.
Developing social media strategies and campaigns according to the client or company's objectives
Create social media calendars
Work with a team of graphics and interactive designers to create visuals for social media post
Analyze social media metrics to optimize social media campaigns
Analyzing your competitors’ social media platforms to benchmark your results against them.
Consistently maintaining the alignment of social media activities with brand guidelines.
Keeping up with the latest social media trends, changing algorithms, and news in the industry.
Some Basic Social Media Manager Skills
As a remote social media manager, you should be able to write, edit videos, design, manage time and analyze. Therefore to be a successful social media manager, you must have the following skills.
As a Social media manager, your ability to convince your audience to follow your brand will determine the success of your business. One effective way to do this is by writing. Your ability to convince people through text is very essential when it comes to social media marketing. Good copywriting will increase your sales and improves loyalty. Basic writing might not get you the desired result and may end up driving away your audience before they even see what your brand is about.
One way to improve your copywriting skills is by taking online courses or reading posts from competing businesses and other industries.
2. Graphic Designing Skills
In the field of digital marketing, visual content is some of the most engaging forms of content out there. Research shows that social media post with an image is likely to perform more than a post without them. This means you have to have a basic knowledge of graphic design. Some companies may have a graphic designer, however, to make your work fast, you need to have a basic idea of graphic design. There are tools out there like Canva that can help you with easy social media graphics. You can also watch some training on how to use Adobe Photoshop and Illustrator on YouTube and read blog posts or articles on principles of design.
3. Video Editing
Video is the most engaging form of content in the world right now and they are more engaging than text and images. So as a social media manager, if you want to help your clients reach more audiences and create conversions, you need to know how to create and edit videos. Product videos, explainer videos, behind scenes videos are examples of videos expected from a social media manager. There are various tools that can help your video production to make it more industry standard. VN, Inshot, Canva, and Capcut are examples of video creation and editing tools you can use.
4. Analytical Skills
Measuring and analyzing metrics is one of your main job as a social media manager. This is because metrics are very important when it comes to business. You should be able to analyze social media metrics like reach, impressions, video views, page engagement, conversion rate, cost per click and many more. The data generated from the analysis of these metrics can help you to optimize your social media strategy and content to reach and convert more people into loyal customers. Most social media channels have their own analytical tools like Facebook analytics, Twitter analytics and many more. But you can still make use of third-party analytic tools like Sprout Social
5. Research Skill
As a social media manager, your research skill must be top-notch. You need to know what the latest trends are on social platforms, or which platforms have your target demographics. Research helps you stay on top of the constant changes in social media, current events, and pop culture. Furthermore, you need to be able to research trending topics and keywords in your industry. This will give you insight into what to post and write about on your social media platforms.
6. Content Marketing Skills
As a remote social media manager, you should be able to market your company's product or services to its audiences on various social media platforms. Content marketing is the process of using various forms of content to entice your audience to buy your product or subscribe to your services. This encompasses copywriting, captions, videos, testimonials, reviews, videos, and other forms of content marketing strategies to help improve your business.
7. Project Management
As a social media manager, you might be working for two to three companies, which means you will have a lot of projects on your hand. Your ability to manage projects will keep your team or yourself afloat, especially if your schedule’s hectic. Effective project management means the content is delivered on time, remains on-brand, and is within the campaign budget and scope. There is various scheduling and project management tool that you can use. They include Buffer, Hootsuite and Slack which can help you schedule social media posts and schedule projects respectively.
How Much Does a Social Media Manager Get Paid?
According to Payscale, a social media manager earns around $16.19 per hour and $56,816 per year on average. Furthermore, an entry-level social media managers earn an average of $50,803 per year, while an experienced social media marketing manager with 10-19 years of experience earns around $72,109 per year.
How to Become a Social Media Manager
There is no direct social media management degree, however, there are multiple programs that can help you become a social media manager. We are going to explore how you can become a remote social media manager in this section.
1. Through Education
Although there is no direct degree program in the university on social media management, however, there are some related degrees that can get you on the right part. Most recruiters always encourage those that want to work for them to have a bachelor's degree in the field of marketing, communications, digital marketing and business administration. Other related fields that you might consider might be Public Relations, Graphic Design, Web Design, and Journalism. A masters in the field of digital marketing or marketing and Business administration might be an added advantage.
2. Online Certification
As we established earlier, you don't need a degree to become a social media manager, although it might be required by some employers that you have a minimum of a bachelor's degree in a related field. With that said, another way to get you on the right part by taking online courses and certifications. Employers value certificates because they show your achievement and expertise in a particular field. There are various platforms where you can learn these skills. They include Hubspot Academy, Coursera, Udemy, LinkedIn Learning, Alyson and more. Most of these courses come with certification which you can showcase on Linkedin and curriculum vitae. Examples of some courses you can take include
Another way to get relevant skills and experience that can aid your career as a social media manager is by taking an internship. Some master's program in Digital Marketing and Business Administration offers internship with their curriculum Getting hands-on experience through internships, entry-level jobs and freelance gigs first would be beneficial for you to know what it's like working as a social media manager. With real-world experience, you can earn the necessary skills and build your portfolio. For a starter, you can keep an eye out for these entry-level job titles:
Social media coordinator or specialist
Social media associate
Social media analyst
Digital content producer
4. Get Familiar with Various Skills and Tools
As a social media manager, combining the right social media management tools for your business can help you create brand awareness, generate traffic, increase conversion and ultimately generate sales. This is why you have to get yourself familiar with various social media tools. Most social media management tools are used for scheduling and managing posts, designing social media graphics, creating and editing videos, measuring and optimizing campaign results, social listening and customer experience management. Some tools include Buffer, SproutSocial, Canva, Hootsuite, Coschedule, and Sendible among many others.
5. Establish an online presence
Establishing an online presence will help you explore various social media platforms and practice your own strategies to see what works best. You can open a Facebook, Instagram, Twitter and other relevant social media channels. This way, you can start implementing various strategies you have learnt about into your own social media marketing. Another way is by creating a LinkedIn profile to showcase your various certifications and relevant degrees. This helps you attract recruiters to your profile. Try posting useful content with consistent planning to increase engagement and reach on your post.
6. Find a community
In business, there is a need to connect with your own people(people in your industry). One of the best ways to do this is by joining a community. There are various communities for social media marketers and managers on Linkedin and Facebook. The best thing about joining a community is that you can get client referrals and learn from the experience of industry leaders. Facebook groups work well for connecting with other social media managers and even finding jobs.
Why would a company hire a remote social media manager?
There are a lot of small and middle-size businesses out there that are just starting up and hoping to minimize costs. They might often want to hire a remote worker to save space and other expenses. They’d rather pay for the hours someone worked on a contract basis.
Furthermore, if you have proven success on your social media pages like Instagram and Facebook that get clients excellent results, companies will be more willing to hire a proven specialist rather than taking a gamble with someone who knows a little bit of everything.
Some Social Media Tools for Remote Workers
Social media management and schedule Tools
Social media analytics Tools
Adobe Premiere Pro
Some Social Media Manager Career Faqs
Do I Need a Marketing Degree to Become a Social Media Manager?
Actually, you don't need a marketing degree or background to become a remote social media manager. Some people take online courses in the field of digital marketing, content marketing and social media marketing to have more knowledge of what they are doing. However, a marketing background or degree will give you an added advantage over someone without a marketing background. But you don't need to have a marketing background to succeed as a social media manager. Experience, on the hand, is critical. So focus on polishing your social media marketing skills and building a strong marketing portfolio.
Can You Become a Social Media Manager without Experience?
You can be a social media manager without experience. Everybody starts somewhere. But as you go, you have to improve your skills to become better. Consider taking a certification course, polish your skills and use them to build a social media presence. Get an internship or an entry-level job in the created field to give you more industry-related experience. You can even volunteer to manage other people's social media accounts to get experience.
Where Do I Start in Order to Become a Remote Social Media Manager?
To get started, you need to start taking online courses and certification in social media marketing, content marketing, video editing, graphics design and other related courses. This will help you learn basic social media skills and also recognize you as a professional. As an added advantage you can pursue a master's in digital marketing or Business Administration. Then you can get an internship or an entry-level social media or digital marketing job to gain relevant industry experience. After about 2 to 3 years of working with a company as a social media marketer, you can transition to working remotely using your skills and experience to attract employees and clients.
What Kinds of Companies Do Social Media Managers Work In?
A social media manager can work for any company that has a social media presence. The world is now digitalized and most companies are moving online to take advantage of the volume of people on various social media channels to reach a large customer base. As a remote social media manager, you can work in the following industry.
Is Social Media Marketing a Good Career Path?
I will say the field of social media management is a very lucrative field and if you are considering it as a career path you are definitely making the right choice. Research shows that there are more than 3.5 billion active social media users today and more than 50 million small businesses are using Facebook pages to connect with their customers. Furthermore, a social media manager earns around $16.19 per hour and $56,816 per year on average. These statistics show that the field of social media marketing is growing and more companies are taking advantage of it to reach their target audience. So this can be a good career path for you if you are creative and love to spend time on social media channels.
The world keeps evolving every day and most businesses are looking for new and better ways to sell their product or services to customers. This has made them turn to social media due to the large number of people on each platform. This large volume of people sees a lot of content every day, some of which they engage with and some that they don't. So as a social media manager, you need to be able to attract customers to your products or services. Therefore you need to develop or polish your writing, design, community management, and analytical skills. Hope this article helps you get started as a remote social media manager.
Knowing how to manage remote workers in this post-pandemic era is very essential to the success of your business or company. Remote work has been around for over a decade, but its popularity was not until the pandemic struck and businesses were forced to work from home. Since then people are now getting used to working from home thanks to the advancement of technology. This has made many companies and organizations make provisions for remote workers. However, engaging with remote workers can be challenging since they are not onsight, this can make them feel left out. So how do you make your remote employee feel like a part of your team? How do you include them in your company's culture? Look no further, this article is going to share some tips that you can use to effectively manage remote workers in 2022.
10 Tips to Manage Remote Workers
1. Leverage Various Communication Channels
As a company that has embraced remote workers, communication is very essential to the growth and continuity of your company. Most remote workers sometimes feel disconnected from their team or employers because they don't have access to the same communication channels their onsight counterparts are enjoying. Furthermore, being apart from each other can make communication sometimes difficult. To help your remote worker feel included in your company, you must help them feel connected by increasing the ways that you communicate with your remote workers.
You can set up several communication channels to connect and update your team members about important things in the company. You can make use of Zoom and Skype for video conferencing and screen sharing, you can also use Slack or Discord to collaborate with your team. Setting up a group on WhatsApp is not a bad idea, This way, you can drop quick messages and get instant feedback.
2. Foster Workplace Friendships
Working remotely can be boring and isolating sometimes, especially if your company doesn't encourage human-to-human connections or friendships. One way to get your remote employees included is by encouraging social interactions. Encouraging non-formal catch-ups, virtual coffee meetups, or weekly watercooler chats helps to build trust and foster connections. The more you can empathize with one another, the easier it becomes to collaborate as a team. Research shows that one of the most important things in a team is the ability to consider and keep track of what other people feel, know, and believe. You can talk about things like weekend plans, kids, pets, or last night’s big game. These social interactions help build empathy, trust, and camaraderie.
3. Set Clear Goals, Kp Is, and Performance Expectations
Another way you can manage remote workers is by setting goals and key performance indicators. When employees know what is expected of them, they tend to be more productive. One of the most challenges faced by remote workers is the issue of time zone or time difference. Some remote employees have to work in different time zones and this can sometimes result in limited synchronous communication, leading to some employees being unsure of what is expected of them or if their performance is up to the mark.
One way to overcome this is by setting up goals and KPIs so that everybody is on the same page. Having a clear goal and expectation in mind, allow your members to know what is expected of them and this helps them hit their target putting them on the same page as their colleagues. This way, the employee will be able to be a part of the company and at the same time be productive.
You can make use of team management tools like Slack, Google Drive, Trello and Discord to assign tasks to team members, set deadlines, and outline clear deliverables is a great way to put this into action.
4. Recognize and Reward the Efforts of Your Offsite Team
Taking the time to recognize and celebrate your offsite team is one way to manage your remote workers. This particular endeavour not only rewards hard work but also motivates them to achieve more. This way you are recognizing them as part of your team and at the same time motivating them. Recognize and reward them by acknowledging them in the company's newsletter, staff meetings, social media channels and even to the board of directors. You can buy them a gift card, and give them a monetary bonus, vacation package, or salary increase. If it is someone's birthday, celebrate them and send them a gift. This gesture shows that you value them and their input.
5. Plan Company Retreats
Get together and retreats are a great way for employees and employers to get to know each other and develop bonding and friendship. Depending on your location, a retreat or get-together might be nice to build deep connections and a way of getting to know one another in the company.
By planning a retreat, all of your remote and onsight workers can get together and share ideas, work on projects together, and set company goals. However, your retreat should not focus on only work. You can also have fun by organizing games and other adventurous activities. Make sure your team has free time during the retreat to hang out and get to know each other. You should also plan fun activities and outings. This way, they will open up and get to know each other. A retreat will make your remote team feel more connected and give them something awesome to look forward to all year.
6. Ask for Feedback
Asking your remote workers how to improve their experience, engagement and connectivity is another way to manage your employee. The feedback they provide can be great for improving their future experience. Asking for feedback is not only to show your remote workforce that you are paying attention to their contributions but to help you identify and improve on areas that may be underperforming.
By building a remote culture that encourages frequent feedback, team members are more likely to be on the same page with performance expectations, and employees.
7. Use The Right Engagement Tools
As the popularity of working remotely continues to grow, there is a need to be familiar with some remote technology and tools that can help you successfully manage your remote team.
For video and conferencing tools, you can make use of Zoom, Skype, Google Meet, and Microsoft Teams. If you want to collaborate with your team on projects, Slack, Trello, Asana, ClickUp, and Paymo are among the software that can help you execute the function. To store and share files, you can use Google Drive, OneDrive, Box and Onebox while Loom and Camtasia can be used to record screens.
8. Hold Weekly Meetings
Another way to effectively manage your remote team is by holding weekly or monthly meetings. Since they can't come into the office, you can hold meetings online with Zoom or Skype to collaborate and work together. Holding regular online meetings will allow remote workers to communicate with their teams and get that face time they’re missing. Ultimately, this will help them form better bonds with their co-workers. To help achieve this, team leaders can help facilitate a social talk where everyone can talk about their day and fun moments. They can share some good news that is related to work and outside work. This will enhance the bond between team members.
9. Online Social Interaction
The advancement of science and technology has made it very easy for people to interact with each other over the internet. This has led to people being able to work from anywhere in the world and sometimes it can get boring due to limited interactions with other employees or team members. To manage this, companies can set up online social interactions using tools like Zoom. Team leaders can set up online games where team members can be paired to compete against each other. You can even set up a Q&A session where each team get to ask a fun question about each team member. Online interaction encourages team bonding and improves mental health.
10. Create a Mentor Program.
One way to manage remote workers and get them more engaged with the company is by assigning remote employees to an internal mentor. This way, they will be more connected to each other. A mentor program is helpful for new employees who haven’t yet fostered close working relationships among the team. A mentor can serve as a valuable resource for employees to turn to with any questions or concerns. It is important to keep in mind that a mentor is different from a manager.
Remote work has come to stay and will continue like that for a long time. As a business owner, incorporating remote work culture into your company will help you in the long run. With that said, remote work isn't all that inclusive, there are some remote workers that may work outside the office permanently, while others may only do so once a week. As a business owner, it’s important to consider the needs of every remote worker in your company.
If you’re uncomfortable with the salary, benefits, or perks associated with your job offer, sending a counteroffer letter is your best shot at negotiating for a better salary or benefits. When sending counteroffers, you need to be courteous and professional. To avoid losing the job, your counteroffer letter needs to be polite and not step on any toes.
In this article, we’re going to explain what a counteroffer is, how to write a counteroffer letter, and include some samples to help you write the best counteroffer letters.
So, without further ado:
What is a Counteroffer Letter?
A counteroffer letter is a formal letter sent to a company to renegotiate the initial job offer that you’re uncomfortable with. A counteroffer doesn’t mean declining the job offer, it just means renegotiating the offer.
In your counteroffer letter, you must first state your interest and gratitude for the job, before proceeding to counter the offer.
There are many instances where you might need to send a counteroffer letter. Here are some of the most common:
The salary is below the market average. If you’re offered a position with a salary that’s below the market value, this is enough ground for you to send a counteroffer letter.
The commission doesn’t match your skill level or expertise. If you had a truckload of experience it makes no sense to settle for an offer that doesn’t match this. So, if you’re a seasoned professional in your field, it only makes sense that you would want an offer that matches your current experience.
The salary is inadequate for the area of living. If you’re working remotely, this may not be an option for you. But if you have to commute to work, or have to relocate, then this is enough ground for you to send in a counteroffer letter.
If the perks are inadequate.
If you have multiple job offers. If you happen to have multiple job offers and the company you’d like to work for isn’t paying you as much as your other offer, you can send a counteroffer to have them match it. Using your other offer as a bargaining chip may even work in your favor, but this must be done carefully so you don’t end up losing the offer altogether.
How to Write a Counteroffer Letter
When writing a counteroffer letter for whatever reason, you need to ensure it’s written with a professional undertone. Also, ensure to be clear and precise when you ask for what you want. Your letter should be formatted like a business letter and should follow these steps:
Should include your contact information. As said earlier, a counteroffer letter is a professional letter, this means it must follow all the professional letter writing etiquette. At the top left of your letter, include your full name, contact information, address, date, employer’s full name, address, and title.
Greet the recipient. Your letter should start with you greeting the recipient professionally, such as, “Dear Mr. James.”
Proceed with your introduction. Your letter should begin with you thanking the hiring manager for the job offer and concisely highlighting your interest in the position. Explain why you believe you’re the perfect candidate for the position and do this by carefully touching on your experience. This goes to show the hiring manager that you actually know your onions.
State the company’s offer and your counteroffer. In this section of the letter, clearly state the company’s offer and touch on their generosity before stating your counteroffer. After stating your counteroffer, you must explain why you believe it is justified. This can be for a myriad of reasons, but you must explain why you believe you’re worth that much or why you want that much.
Round up the letter. After stating your counteroffer, reiterate your excitement at the opportunity to with them, and offer your availability if they’d like to discuss the counteroffer in person.
Close the letter. When closing your letter, you should use a formal salutation like, “Sincerely,” or “kind regards,” accompanied by your full name and signature.
Essential Tips for Writing Counteroffer Letters
Here are more tips to keep in mind before writing counteroffer letters.
Do your research. If your counteroffer is presented on the grounds of your compensation being below the median average, presenting the data supporting your case would go a long way to see you get what you want. If your grounds are based on the high cost of living, also backing up your counteroffer with these facts will go a long way.
Toot your horn. If you have a rare sought-after skill or have a massive achievement under your belt, reminding the recipient of the letter of this goes a long way to translate your value and get you the desired offer.
Request, not demand. When writing a counteroffer letter, remember to request the new wage and not demand it. While your letter should be written with a firm undertone, it should not be aggressive, condescending, or be written using absolutes.
Include your other offers if there are any. As we said earlier, if you have multiple offers, including them in your letter as a bargaining chip is a great strategy to help you get the salary you want.
Set a minimum amount. This amount cannot be determined by the median average for the role, or by any other external factor. This answer can only be gotten by you. Understanding the minimum amount you want for the job helps you make your decisions faster. This way, before they send their response regardless if it’s a yes or a no, you already know the route you want to take.
Proofread your letter. This goes without saying, but your letter should be void of errors. It would come across as incredibly unprofessional if your letter was riddled with inconsistent statistics or grammatical errors.
Counteroffer Letter Template
[Your full name]
[City, state, ZIP code]
[Hiring manager's/recipient's full name]
[Company name and title]
[City, state, ZIP code]
Dear [Name of recipient],
[Express your gratitude for the position and your interest in the role. In the last sentence, state your reason for the letter.]
[State your request and reason. Provide the data or statistics to back any claim you make.]
[Conclude the letter by reiterating your enthusiasm for the position.]
Counteroffer Letter Sample
St James St.
Oklahoma, NJ 12345
June 20, 2022
Director of Marketing, Flavour Inc.
123 Vermont Avenue,
Los Angeles, CA 12345
Dear Mr. Justin
Thank you for offering me the position of Marketing Associate at Flavour Inc. I am beyond excited at the opportunity to work with you and I believe my 6 years of experience meeting and exceeding marketing KPIs will make me a valuable member of your team. While your offer is great I would like to propose a counteroffer to the base salary.
While the salary of $68,000 is undoubtedly generous, I would like to propose a salary of $72,000. The median average for a marketing associate is $70,000 and your offer falls short of this. With my experience and track record with my previous employer, I believe that $72,000 is fair compensation. I believe I am the perfect candidate for this role and I am excited to join the team. If you'd like to discuss this further whether in person or on a call, please let me know.
Thank you for your consideration.
When writing counteroffer letters, it is important to remember that you can be met with a no. In the event of this, you need to consider other factors such as the perks, opportunity for career growth, etc. All of this should help you make the decision of declining the job offer or continuing.
Remote jobs are on the rise thanks to the advancement of science and technology as well as the Covid 19 pandemic. People can now work from anywhere in the world and still connect in real-time with their clients, employees, and employers. This has made a lot of people take advantage of remote jobs because it allows workers to avoid long commutes, spend more time with family, and create their own schedules. Research shows that 59 million Americans did freelance work in 2020 and generated nearly $1.2 trillion in total income.
Looking for remote jobs requires you to search website after website and as job opportunities get more competitive, a lot of job sites are out there posting fake jobs just too. This has made it a little bit harder for people to identify legit jobs online. That’s why we are preparing this article to thoroughly research each opportunity and bring you the best online jobs to make money in 2022.
In this post, we are going to share a list of the 20 best remote jobs anyone can pursue to earn an income. The jobs we mention will have estimated earnings and some websites you can apply for.
A Graphic designer is a professional that makes use of graphics to communicate visually with people or a specific type of audience. They are skilled in using images, colours, fonts, and text to communicate a message. A graphics designer creates posters, ads in a magazine, website design, a business logo, social media graphics, postcards or email marketing templates to communicate or appeal to an audience. They use these designs to educate, inform, inspire, or entertain, depending on the needs of the client.
Although having a university degree is not necessary to become a remote graphics designer, having one will give you an added advantage and knowledge. Most degrees that are related to graphics design include Fine arts, Pure and Apply Arts and Architecture.
According to indeed the average salary of a graphics designer is $21.94 per hour and Payscale recorded that an entry-level Graphic Designer with less than 1-year of experience can expect to earn an average of $40,268. While an early career Graphic Designer with 1-4 years of experience earns an average total compensation of $45,442. Some notable website to look for graphics designer job is Upwork, Glassdoor, Linkedin and Indeed.
A financial analyst examines, assesses and evaluates financial data and uses their findings to help companies make business decisions. Their job is to review a business or company's account and plan its budget and financial statements. Furthermore, they research market positions, and economic data, and recommend courses of action based on their analysis. Most importantly, they are in charge of advising and supporting investment decisions of individuals and businesses.
A remote financial analyst might also perform an overall analysis of the business or organization and help decide when to buy or sell assets, and determine which department budgets should be expanded or scaled back.
To become a remote financial analyst, a bachelor’s degree is often required for people who want to choose a career path in the financial industry. But a master's degree will be an added advantage if you want to handle an advanced position. Financial analysts focus on subjects like accounting, economics, finance, statistics, mathematics, business, and other related fields.
According to Payscale, financial analysts with a master’s degree have an average salary of $103,000, compared to $94,000 for those with a bachelor’s degree, and $66,000 for those with an associate degree.
A virtual assistant is someone who provides remote assistance services for a business or an individual. Most of them handle administrative, sales, marketing, and technical tasks for a business. In addition to the above, their jobs might include providing support, handling calls, responding to emails, organizing schedules, handling bookings and ordering food for managers, CEO and other top industry officials.
To become a VA, the most common route is to get a bachelor's or a master's in any Business-related field. You may also take online certification and training to further strengthen your knowledge.
The virtual assistant rate begins from $10 all the way up to $40 per hour. Earning well as a remote assistant depends on your negotiation skills and your experience and your skills. According to statistics by 99firms, VAs make $32 on average.
Python is one of the most popular programming languages in the world that offers a promising career as a python developer. It is also a skill that you can learn as a freelancer to serve as an extra source of income. The demand for Python developers is increasing every year and a career path in python might just be the right gig for you as a young professional in 2022.
A python developer is a skilled individual who uses python programming skills to code server-side applications, programs, and websites. Their job is to ensure better and more concise codes with faster readability. They work on coding, debugging, deploying, and designing projects as well as the back-end development (server-side) of an application
Since a content creator can work in almost every industry, there are a lot of opportunities for people who want to start a career in the field. A content creator is an individual that creates content and generates content ideas to promote a business, service, or product of a particular brand or business to a specific audience. They use content to engage, inform, and educate a particular audience about a particular industry, business, product, or service. One way to get started as a remote content creator is through a university degree. You can also take online courses and certifications, and then get an internship to gain relevant experience. Although anybody can become a content creator, however degrees in certain fields will be an added advantage.
The salaries of Content Creators in the US range from $45,320 to $140,000, with a median salary of $85,240. The middle 57% of Content Creators makes between $85,240 and $100,000, with the top 86% making $140,000.
Are you looking for a tech-related career in 2022? A career as a remote technical program manager might be the game changer you need. A career path in technical program management promises a lot of rewards and benefits for individuals as well as professionals with a technical aptitude that are looking to bring advancements to companies and organizations.
A remote technical program manager is an individual that is responsible for managing the technology development of a given project, usually within an organization or company. Their background in software engineering and technology helps them efficiently manage complex projects and provide cross-functional leadership to build alignment for efforts such as product architecture and solutions to complex technical needs.
As you are aspiring to become a Technical Program Manager, you are required to have a bachelor’s degree in a related field, such as computer science, information technology, engineering, or a related discipline. Having a master's degree specialized related field will be an added advantage. Furthermore, you can pursue online certification and gain industry experience through internships.
According to Payscale the average salary of a technical program manager is $127,707/ year.
A lot of people depend on their smartphones to help with a lot of day-to-day activities. These can be ordering breakfast, creating and scanning documents, organizing tasks and setting reminders. Statistics show that Android has over 2.8 billion active users and a global market share of 75%. Furthermore, the Google Play app has grown enormously while reaching $38.6 billion in 2020. There were over 2.9 million apps available on the store in 2020. All these statistics make this career path a viable one.
As an android developer, you will specialize in creating and designing applications for devices using the Android operating system. Furthermore, you can expect to earn about $126,416 according to indeed as an android developer.
8. Software Engineer
The field of engineering is a very competitive and lucrative one, therefore starting a career in it can be very wonderful for you. Software engineering is the application of engineering principles to the design, development and implementation of software. This field is a unique, scientific and technically-driven field, therefore special training and formal degrees are required. Ideally, a software engineer is required to have a bachelor's degree in computer science, engineering and other related fields. However, you can also take online courses and attend boot camps.
Software Engineer salary in the United States is an average of $93,985.
9. Digital Strategist
There are over 30,000 digital strategist positions available at Zippia. If you’re looking to begin a career as a digital strategist, want to make a career shift, or are simply looking for information on the career path of digital strategists, you can check out our article on how to be a digital strategist.
To become a digital strategist, you can either go through the educational way or through the acquisition of skills. Digital jobs are unlike jobs in other fields where your education is a determining factor for the position, with digital jobs, the preference is always given to skill rather than education. For education, you might want to pursue a career in the field of computer science, communication, digital marketing, business administration and other related fields. You can also acquire digital skills like tech skills, communication skills, and other related skills.
As a digital strategist, you can expect to earn an average salary of $62,583 while people with more experience and skill earn over $100,000 according to Payscale.
10. Information Security Analyst
The demand for information security analysts is increasing daily due to the advancement in technology and many activities being performed over the internet. As cybercrime is increasing daily, so is the need for information security analysts. An information security analyst is responsible for the protection of a business's computer networks, systems, and databases. They usually monitor networks and servers for security breaches and cyberattacks and protect them with data encryption programs, firewalls, and other security measures.
If you want to pursue a career in this field, you will have to get a four-year bachelor's degree in a computer science-related field. Furthermore, you can purchase a master's degree in some related field to increase your chances of getting a higher-paying job in the field. Some people. Some go ahead to get professional certifications like CompTIA security+, CompTIA advanced security practitioner, and Certified ethical hacker among others. The annual wage for information security analysts in 2020 was $103,590, according to the BLS.
11. Digital marketer
The Covid 19 pandemic forced a lot of businesses and organizations to stay under lockdown. This made many of them source for other alternatives to sell their product and services. The alternative was for them to move online, so a lot of them had to create a website, and establish a social media presence, using email marketing and other online channels. For them to successfully implement these things, they needed to hire a digital marketer. A digital marketer is someone who helps promote businesses and services in the online space. Becoming a digital marketer may open doors to joining a marketing agency, working in the marketing department of a business or company, consulting or doing freelance work.
You really don't need a degree to become a digital marketer, but you can still explore that route. Typically, you are required to have a bachelor's in marketing, advertising, business administration and other related fields. Some Universities and colleges are now beginning to offer digital marketing as a program which makes it easier to gain both academic and industry experience. Others explore online programs and certifications. For a more advanced role, you can pursue a master's degree in Business administration, marketing and digital marketing.
The salary of a digital marketer in the United States is an average of $58,586 according to Indeed
12. Freelance writer
A freelancer writer is another remote job that allows people to work from home and have time to do other things. Freelance writers create content for clients based on the needs of the client and the writer's area of expertise. This can include technical, marketing or creative writing. People who enjoy collaborating with others and have a skill for written communication should consider pursuing a remote freelance writing position. You don't really need to specialize in a particular degree to become a writer, however, a degree in communication can be an added advantage. Furthermore, you need to have good organizational and time management skills. You also need to be proficient with tools like Grammarly, Canva, stock image websites, video editing software and WordPress. A freelance writer makes about $25.18 per hour and $54,927 per year.
13. Social media manager
Pursuing a career as a social media manager is very lucrative because it is flexible and also promises a remunerative income. A social media manager is someone who manages a business, organization or company's social media accounts like Facebook, Instagram, Linkedin, Twitter, YouTube, and Pinterest. They help businesses grow and maintain engagement by posting content that resonates with them on various social media channels. Although there is no direct degree program in the university on social media management, however, a degree in marketing, communications, digital marketing and business administration. You can also take some online classes and certifications. Starting an internship is another way of becoming a social media manager.
According to Payscale, a social media manager earns around $16.19 per hour and $56,816 per year on average.
Some Website to Search for Remote Jobs Online
FlexJobs is a website that was created in 2007 to provide a trusted, more effective, friendly, and overall better way to find professional remote and flexible jobs. With FlexJobs, users can signup and start receiving job alerts through their emails. Alternatively, they can go on the website and start looking for jobs that fit their profile. The website covers remote jobs, work-from-home gigs, and all manner of flexible work.
2. Just Remote
JustRemote is another website where you can go and showcase your resume and experience to potential clients. The website is designed to help you find fully or hybrid remote positions across a wide range of job sections including—design, development, writing, customer service, business, editing, marketing, HR, project management, recruiting, sales, SEO, social media and more. You can filter roles by location, and their virtual job board clearly highlights whether positions have specific country or time overlap requirements.
3. We Work Remotely
This website displays jobs according to categories like customer service jobs, product jobs, writing jobs, Programming, Copywriting, Business Management and other categories. It comes with a simple, straightforward layout and is super intuitive, and is easy to navigate.
4. Dynamite Jobs
This website checks each remote job listing to make sure it’s 100% remote, open and paid. With over 100+ quality remote jobs added each week to the platform, I'm sure you will find the job that meets your profile. Furthermore, you can sign up for their free Job Placement Program to receive alerts about the newest jobs in your industry and be connected directly with hiring companies.
5. Remote. co
This website was founded by Sara Sutton, who is also the founder and CEO of FlexJobs. The website focus on remote work in the categories of data entry, teaching, and healthcare. You can also filter the listings to find entry-level, freelance, high-paying, and part-time remote positions.
Linkedin is like an online resume, where you can create a profile and share your experience, certifications, skills and other relevant details with potential employers. You can receive job alerts based on your profile and the type of work you are looking for.
Upwork is a website where you can go and pitch your skills to potential clients. You can find freelance work and at the same time build ongoing relationships with clients that then lead to more consistent work.
Remote jobs are really on the rise because of the flexibility and convenience that they come with. As technology keeps advancing people are developing alternative ways of doing things. You can work from home and still earn as much, even more than working onsite. However, remote work requires you to be familiar with a lot of technology like Zoom, Slack, Skype, and Trello to make your work-from-home experience a great one. So if you are tired of commuting to work every morning, why not talk to your boss about the idea of working remotely?
The covid 19 Pandemic has opened a lot of businesses and organizations to the benefit of working remotely. Although working remotely is nothing new, the idea was more pronounced during the lockdown where everybody had to pack it up and stay home. Since then, individuals, businesses and organisations have been taking advantage of it. However, despite the positive attributes that working remotely brings to both employers and employees, it also has its challenges which can affect productivity. This is why we have prepared this article to guide you on how to succeed as a remote worker in 2022.
What is remote work?
Remote work is a type of working style that allows employees and other working professionals to work outside of a traditional office environment. This way, employees can do their jobs from a location other than a central office operated by the employer. The idea of remote work is based on the idea that people don't actually need to be in the same building with their employers to get their work done. In the past, people have had to work remotely, but the covid 19 pandemic made it more popular when people were forced to stay indoors. Now there are millions of people who work from home on a daily.
How Does Remote Working Work?
Working remotely actually requires you to work from a different location other than the central office. This means that as a remote worker, you can work from home, on a plane, in another country or anywhere apart from the main office. Remote work has to do with a mix of the right culture, processes and technology which are geared toward helping professionals successfully work remotely. While there is no best approach to working remotely, it is usually based on the company's tech savviness, culture, time zones, and operational work type among others.
There are a lot of ways in which people can work remotely. You just have to choose the best approach for you. Some people work remotely 3 to 4 days a week but have to commute to in-person meetings at the office one day a week.
Benefits of Working Remotely
The idea of working remotely is here to stay and it is not disappearing anytime soon. With that said, there are several benefits that the idea of working from home could bring to both employers and employees. They include ;
1. More flexibility
One of the main reasons people decide to work from home is to have more flexible time to do other things. This way, employees who have cats, kids and other responsibilities will be able to take care of them. The time used in commuting to work and avoiding traffic can be used to take care of other things. Having flexibility helps you to plan your schedule to fit into your work and home life. This way you will be able to attend medical appointments, take the kids shopping, or spend time with friends.
2. It creates more productivity
Statistics show that 77% of those who work remotely at least a few times per month show increased productivity, with 30% doing more work in less time and 24% doing more work in the same period of time. Although, this might sound sceptical because working from home can come with a lot of distraction, procrastination and disruption. However, that isn't always the case because working remotely eliminates things like commute time and distractions at work by colleagues. In fact, the lack of commute and less opportunity to socialize allows remote workers to use the extra time to exercise, which can improve mental and physical health. All this will contribute to more productivity.
3. Reduces Commute Time
Commuting to work every day can be stressful and time-consuming. The time used in commuting every day can be used to do other things like exercising, taking a morning stroll and other forms of exercise which are good for the health. In fact, too much commuting can be bad for the health and can lead to varieties of health issues like anxiety, increased blood sugar, higher cholesterol and so on. Even if you still have to go to work on one occasion or the other, commuting less has serious health benefits. You can use the time you save to get enough sleep, spend more time with friends and family, exercise, or cook healthy meals.
4. Acess to More Job Opportunities
Because working remotely allows for greater flexibility and freedom, remote workers have access to more job opportunities than their office counterparts. You can take other remote jobs as a remote worker and make more money. However, you have to plan your schedule to fit these jobs to meet deadlines and also attend to other things. As a freelancer, being able to work remotely has created a lot of opportunities that might not have been available to them a few years back. Now they can get professional jobs anywhere regardless of geographical location.
5. Cost Saving
The cost of commuting to work daily can be very expensive. From the price of gas to the cost of maintaining your vehicle and the cost of taxi fares are not cheap. Furthermore, there are other expenses you need to cover like lunch, snacks, parking fees, work clothes and the rest. All these expenses can be reduced by working remotely. Employers can also save costs on acquiring office space, transport allowance, feeding allowance, clothing allowance and other related allowances. The money that is saved from these expenses can be used to invest in other things by employers and employees.
6. Earn More Money
According to PayScale, employees who work remotely make 1.9% more than their equivalent office workers. Overall remote workers earn 23.7% more than non-remote employees when excluding job titles and other compensable factors.
From the above statistics, we can deduce that remote workers earn more than their non-remote workers when we exclude allowances like travel, feeding, wardrobe and other compensation. Furthermore, remote workers have more access to jobs than their counterparts because they can work from anywhere in the world.
7. Happier and Healthier Life
Research conducted at Owl labs shows that remote workers are happier and stay in their jobs longer. They also found that workers working at home reported being happy 22% more than workers who always work in an onsite office environment. With no commute, no lunch rush, and no long hours away from family, the remote workforce tends to be happier.
How To Succeed As a Remote Worker
1. Set up A Comfortable Home Office to Work Remotely
When working remotely, especially if you are working from home, you can easily get distracted and bored which can lead to procrastination of tasks. This behaviour is not a good one especially if you want to be productive. This is why you need to set up a comfortable home office which is void of distraction and other forms of disturbance. An organized and comfortable workspace will motivate you to work like you an in an office environment.
One advantage of working from home is that you get to add your own personal style to your workspace. This might be a type of chair that you feel comfortable with when sitting on it or photos on your desk that make you feel motivated and happy. Whatever your style, it is important to choose a location that allows you to optimize natural light. That way, you can feel energized and avoid feeling sluggish.
2. Minimize Distractions
Distraction can make you lose track of your daily goals and target. Although distraction can be avoided especially when working from home, however, it is important that you minimize it.
Distractions from children, pets, and background noise can limit your productivity while doing remote work. This can result in missing deadlines and not meeting the company target. One way to avoid distraction is to set some basic ground rules with those around you in the home. Let them know you will be working from home and you need your privacy. Another way is to schedule your time to accommodate both working hours and home hours. This way you can work from a specific hour to a specific hour depending on the nature of your job. And in-between those hours give yourself little breaks to spend with those in the house. You can also set goals and daily schedules, this will keep you motivated and ensure that you reach your target.
One way to remain effective when working from home is by communicating effectively. Since you are working remotely and you no longer see your boss or colleagues physically, you need to find other ways to communicate effectively and clearly. This way, you can check in meetings with them on a weekly basis to connect on your goals, upcoming projects and daily tasks. It is also good to clarify early on how your team will communicate and the best channels for different types of work and topics. Some tools used by remote workers to communicate include emails, Zoom, Skype, Slack and other communication tools.
Frequent communication will help everyone stay on the same page and build better connections and trusted relationships across the team.
There are different tools that can be used by remote workers to increase productivity and make work easier. Ensuring that you and your colleagues have efficient communication, workflow and task management, you can leverage communication and task management tools. Tools like Trello, Slack and Asana are great at helping teams organize, track, and manage their work. Skype and Zoom are good video conferencing tools that can be used to communicate visually. Email platforms like Mailchimp, Aweber and Moosend are good for sending bulk emails to teams and clients. While Google Drive is good for storing and sharing important documents. Overall these tools make your work easier and faster. Automation tools like Buffer and Hootsuite can help you with scheduling social media posts if your company has an online presence.
5. Set Goals and Expectations
One way to stay motivated as a remote worker is by setting daily goals and expectations. By setting goals, you will be able to track your achievements and see if you meet the expectations. For example, a content writer can set a goal of writing and editing one article per day. This way, they will be motivated to finish the article and meet the daily expectations. If you work with a team, ensure you know what they expect you to accomplish and when. This way, you will know what you have to do and when to deliver it. After every project, ask for feedback to make sure you did what you needed to do. This will help you build trust and ensure that you and your teammates are on the same page.
6. Take breaks
One rule of maintaining a healthy work-life is by taking breaks. Taking breaks to stroll, exercise, talk to people and eat snacks can improve your overall productivity as an employee or remote worker. You need to plan your break ahead of time and fit it into your work schedule. You can also set alarms to remind you when to take occasional breaks. This will help you focus and keep you refreshed so you can be the most effective and efficient remote worker possible.
7. Fast and reliable internet
Working remotely has a lot to do with video conferencing, and collaborating with teams, colleagues and employers. Therefore you must have a stable and reliable internet connection to make your activities smooth. Because you can't risk having an internet connection that’s slow or prone to cutting out when having an important meeting or connecting with your team members and colleagues. This can undermine productivity.
Furthermore, your internet connection should also be secure. You can use a virtual private network (VPN) to connect to employer resources. Also, keep your antivirus and internet security software up to date on your devices, and use strong passwords, including for your home Wi-Fi network.
8. Look your best
Working remotely should also be seen as working in the office, so you should dress formal. Although it can be casual, ensure it has a little bit of formality. Remember that remote work also entails video conferencing, team meetings, collaboration and other visual events. This means that you have to be formal which can help put you into a “work mode” mindset, which will help you to focus and be more productive.
9. Proper time management
Knowing how to manage time while working remotely is one of the main attributes of staying productive. A lot of people often get drowned in their work routine that they forget other important things. While some people are distracted and end up losing precious time that could have gone into something productive.
Since working remotely involves a lot of meetings and other tasks, one might lose track of time. One way to overcome this challenge is by properly planning your time to be able to attend to each task and appointment without eating into your personal time. This way you can achieve an adequate work-life balance when working remotely. Another way is by creating a workable to-do list and assigning specific time to each task. Also, ensure you stick to the time allocated to each job. Effective time management will help you to be more productive and help you attend to other things.
10. Have a closing time
Although the idea behind remote work is the flexibility of working at any time of the day. However, this does not mean you shouldn't have a closing hour. The idea behind any job is productivity. And you should work when you are most productive. So setting a closing time for yourself is not a bad idea. This gives you room to attend to other things like taking your dog for a walk, attending your kid's basketball game, going out on a date and other life business.
The above ten tips we have explained above have their own importance. Although all points are important and can improve your overall productivity, It is important for you to figure out the ones that work for you and your team. Give yourself time to learn in between the virtual working environment, help yourself with the best workspace that motivates you and take steps that could actually contribute to your increased productivity at work.
There are some days that your plans will fall through, and you might not meet the daily target you have set for yourself. This is understandable and fine, after all, we are humans, not machines. You can cover up for the lost time the next day. The idea is to be flexible and work when you are most productive. This way, you can get your job done on time and effectively and still have time to catch the Lakers game.
A notarized letter is a letter that has been certified as a legal document. This prevents any falsification or illegality of any of the parties involved. In essence, a notarized letter is a document that has been marked with an official stamp that proves its legitimacy.
A lot of documents require a notary, but the process of getting a letter notarized is not common. In this article, we’re going to discuss how to write notarized letters, the importance of notarization, the kind of letters that can be notarized, and what to know before visiting a notary.
What is a Notarized Letter?
A notarized letter is a document that has been marked with an official stamp. This stamp does the job of proving that the signatures on the letters are legitimate. To get a letter notarized, a stamp will be placed by a notary officer when you’re done writing the letter.
A notary officer or personnel is an official of a government institution whose job it is to authenticate the details of a notarized letter and the signees. A notary officer’s responsibility is to authorize and legitimize any letter that has been written by an individual to another firm.
How to Write a Notarized Letter?
In this section of this article, we’re going to list the standard ways to write a letter to get it notarized.
Use the Right Heading
When getting a letter notarized by a notary, you must make sure the notary understands what they’re about to stamp without too much hassle. To do this, you must state the purpose of the letter, i.e. mentioning the appropriate heading right there in the title.
If you’re writing a “Declaration letter”, make sure it’s stated in the title of the page. This makes it easier for the notary to read the letter as they already know what it’s about.
Use Your Correct Address
To ensure your letter gets notarized without too much back and forth between you and the notary, be sure to include your complete address, not excluding your country and state.
Use the Correct Information
This goes without saying, but your notarized letter must contain all the correct information concerning your letter, who is it addressed to, what the purpose is, etc. There’s a chance that the notary may ask you to clarify your letter and if you give any information different from what’s written in your letter, your letter may not get notarized.
State Your Name
After writing the details of your notarized letter, you must write your name on the letter. It is important to remember to not sign the letter after writing your name. The purpose of a notary is to prove and certify that you’re who your letter claims to be. If you sign the letter in the absence of the notary, it’s as good as void.
Leave Ample Space for Your Signature, and the Signature of the Notary
After affixing your name, you must leave ample space in your letter to sign (in the presence of the notary), and for the notary’s signature and stamp. In some cases, you may be required to write the location, date and time where you got the letter notarized.
Follow Letter Etiquette
A notarized letter ranks high on the list of official letters. This means to ensure you get your notarized letter signed without any complications, it must be written properly. It must follow letter all etiquette.
A notary can decide to not notarize a letter if they sense that the letter was written under duress, coercion or if they notice any false identity. So, to ensure you don’t deal with all of these when getting your letter notarized, you must write in its standard form.
How do You Get a Letter Notarized?
We’ve discussed what a notary is, how to write a notarized letter, etc. Now, we’re going to explain how to actually get a letter notarized.
To get your letter notarized, these are the steps you must follow:
Look for a notary office: Notaries vary according to state and city. The most common place to find notaries are banks, courthouses, credit unions, law offices, etc. If you want an exact location, a quick google search of, “public notary office in (include your city)” This search will show you a list of the available notaries in your area.
Submit your means of identification: Once you arrive at the notary with the letter you intend to notarize, the next step is to provide a valid means of identification. This is just to prove that you’re who you say you are. To have an idea of the kind of ID that’s accepted, you can reach out to the notary by call or email. Also, be sure to check your state’s requirements before going to the notary.
Have your letter notarized: This is the final stage when it comes to getting your letter notarized. After providing your letter and it has been approved by the notary, the next and final step is to affix your signature and get the letter stamped by the notary.
Common FAQs on Notarized Letters
How do you notarize a letter if you don’t have an ID
In this case, you can use a credible witness. A credible witness is someone that’s personally known by both you and the notary. Also, if the notary knows you personally, they can verify your identity and get the letter notarized.
Can a notarized letter be used in court?
A notarized letter is not a legally-binding document. This doesn’t mean it cannot be used in court. Notarized letters can be used in court as it verifies that a document is legitimate and it also verifies when the said document was signed.
How much does it cost to notarize a letter?
In places like banks or credit unions, you can get a notarized letter for free. If you don’t go to these places, you may be required to pay a small fee, the price varies according to state and place, but it’s usually not more than $20.
Can a handwritten letter be notarized?
Yes. A notarized letter can either be handwritten or typed.
Notarized Letter Template One
RE: Notarized permission to travel
To whom it may concern,
I give permission for my child (name of child) to travel abroad with the Royal Seal on the (state date-finish date). Any authority from Royal Seal I allowed to make medical decisions on behalf of my child.
Notarized Letter Sample One
To Whom It May Concern,
This letter is to affirm that Jane Matthew Doe is a member of our company, Woculus, and has been with us since May 2022. She is currently a product designer in our Interface department. Her salary is $82,000 a year with health insurance benefits.
Jane is a valuable member of our team and we hope to keep working with her.
If you have any inquiries regarding her employment situation, do not hesitate to contact the number below.
Sworn before me on the ______ day of _____ in the year 2_____ by
(Name of document signer)
Notarized Letter Sample Two
RE: Notarized permission to travel
To whom it may concern,
I give permission for my child (name of child) to travel abroad with the Royal Seal on the (state date-finish date). Any authority from Royal Seal I allowed to make medical decisions on behalf of my child.
When getting your letter notarized, it is important to check the laws around notarization in your state. This is because some states have different rules on notarizing letters and arming yourself with this information will save you from a lot of stress.
Digital marketing analytic tools are an essential part of your e-commerce business that cannot be ignored. As an e-commerce business owner, metrics and KPIs shouldn't be a new thing to you because they are an essential part of your business that should be measured and analysed to make informed decisions about your business. Digital marketing analytic tools focus on data generated through the activities that go on in your business to gain the insight they need to stay on top of competition and marketing trends. This helps you create a top-notch marketing campaign and make better decisions regarding your business.
In this article, we have put together a top 10 list of the most popular digital marketing analytic tools to help you track various E-commerce metrics, understand your customers, create a better campaign and make great decisions about your business.
What are Digital Marketing Analytic tools?
Digital marketing analytics involves gathering and analyzing data from multiple digital channels to inform product and marketing strategies. It is the process of collecting, analyzing and using the data to make informed decisions about business strategies. Most businesses use analytics to make more sales, minimize churn, create better campaign and marketing strategies and increase their number of customers. However, to manage a large number of data like this, that's where a digital marketing analytic tool comes in. A digital analytic tool is a software or app that helps you generate, manage, and measure data that are relevant to your marketing campaigns. They are used to analyze and report on marketing data collected through various digital channels like emails, social media, ads or any other digital space where a brand holds a presence.
Why Do You Need Digital Marketing Analytical Tools?
Most online marketers need a way to track and manage the results generated by their marketing campaign. These tools help them to improve their marketing efforts to take their business to the next level. The main goal of an analytic tool is to increase the effectiveness of marketing activities while also justifying the cost. Other benefits of using a digital marketing analytic tool include
A better understanding of your customers
Improves customer satisfaction.
Increases sales conversion rates.
Helps with reducing churn and bounce rate
Create more conversion
Help with generating leads and increasing brand awareness
Helps improve content marketing by creating better and more personalized campaigns for your target audience
Help you come up with a better marketing strategy that will move your business forward
Reduces risk by helping you avoid making costly mistakes.
Overall marketing analytics software help collect data from all your marketing channels and report on them all at the same time. This way, you don't need the help of a data scientist to help you analyse your data. The software does the heavy lifting by analyzing the data and displaying it in simple terms
Google Analytics is one of the most popular digital marketing analytic tools for beginners and entry-level marketers. It is a basic and free website analytics tool provided by Google. The tool can be used to track and monitor your overall website traffic which allows users to see where their visitors come from, channels that were used in reaching your website, what activities they are doing on your website, and the amount of time they spend when they leave. The software also has access to the Google ads platform by linking up with ads so that it is easier to calculate metrics like ROAS and other Google ads metrics. Furthermore, Google Analytics also helps you with tracking user behavior, counting page views, and giving you access to customizable Google analytics templates.
Premium Plan: about $150K a year with full support from Google
MixPanel is another digital marketing analytic tool that is used to track the events on your website, mobile app, or product. This way, you can know what users are doing on your mobile app or website.
To use Mixpanel, you have to add an event to the software which let you monitor various trends. Furthermore, the software lets you create marketing funnels, allows A/B testing, analyzes trends of chosen events, and tracks individual users by their sessions. You can do this using a visual selector or by adding code annotations. After the selection, the events that you want to track will be shown on your dashboard and the metrics of choice will be presented. The software comes with a free starter plan and two other plans that require you to pay a monthly subscription fee.
Heap is another analytic tool that is available on the web and mobile. The software's features are similar to that of MixPanel. With Heap analytics, you can track all the activities taken by your website visitors. The software also helps you select the events that you need to analyze and preview on your dashboard. One advantage of Heap analytics is that it can track how customers and prospects interacted with a product so that businesses can identify the behavior of their customers. They can figure out what they like and what they don't and make necessary optimization.
Another advantage is that the platform provides product metrics and analytics to help user personalize their buyer experience and retain customers. With this feature, businesses can track individual user behavior and segment users based on their behavior.
Direct data access
User-level activity streams
Custom event tracking
It comes with a free plan
startup plan of $400
a growth plan of $900/month
enterprise plan that requires you to contact the admin
KISSmetrics is an important digital marketing analytic tool that measures user behavior. With KISSmetrics, you can measure clicks and page views. This gives you an idea if people are engaging with your content. If you have low clicks, you know you have to work on your content. Additionally, the software lets you create custom dashboards and reports.
Information collected can be transformed into actionable insight to help you make an effective marketing strategy. Furthermore, KISSmetrics comes with a flexible pricing scheme that is more favorable than its competitors.
Real-time data monitoring
A/B test and retention report
Data export and email support
Data visualization and segmentation
Reporting and analytics
Integrates with platforms like MailChimp, Marketo, Magento, Shopify and WordPress
Hubspot is another digital marketing analytic tool that helps track the performance of all your marketing campaigns in one place. It comes with built-in analytics, reports, and dashboards. They help businesses and companies align sales and develop effective marketing strategies. With Hubspot analytics, you can analyze your site’s performance with key website metrics. One advantage of this software is that you get detailed reports for each of your marketing channels in one place.
Klipfolio is a digital marketing analytic tool that helps businesses with real data analytics by building dashboards and reports that track KPIs and monitor trends. The software provides users with marketing analytics, dashboards, reporting, data analysis, and business intelligence. It can be used by different people including business owners, salespeople, marketers, business professionals, and customer service teams to make positive decisions about their business. Additionally, Klipfolio enables teams to gather their data and view it in one place through tools like spreadsheets, databases, and web services.
Furthermore, over 60 thousand individuals and 10 thousand companies rely on this software for their business and marketing activities. Klipfolio provides tools that help users interact with, visualize, and report data.
Cyfe is an all-in-one dashboard digital marketing analytic tool that allows users to integrate data from different marketing tools and makes it possible to see it all in one place. The software help users track data from various digital channels like social media, pay-per-click, marketing channels, email marketing platforms, and other digital platforms. Users can integrate their Google Adwords account, Google analytics, and salesforce account through their pre-built widgets. Users can create branded reports, and customize domain names, and dashboard backgrounds.
Automatic email report
Custom data sources
Custom domains and logos
Social media analytics
Branded reports for users
Custom data sources
Setup in seconds
Track multiple websites
White labelling available
It comes with Pre-Built Templates
Integrates with Google Ads, analytics, Twitter and Facebook ads, MailChimp etc.
SEMrush is a content analytic tool used by digital marketers to analyze content performance and identify what needs to be improved. In addition, the software also helps you in glancing at what your competitors are doing. Semrush helps users with keyword research for their website and content, competitor analysis and Google ad optimization.
The tool is good for e-commerce business owners that want to improve their search engine traffic and oversee their competitors’ actions. In addition, the software also provides users with a comprehensive dashboard that includes data from their Google search console, Google Analytics and SEMrush accounts.
BuzzSumo analytic tool is used for content and social media analysis by providing its users with data about the topics that are trending on the major social media platforms. It allows you to analyze data from a range of different periods. The software also gathers and compares social data from competitors to help keep tabs on competitions. Furthermore, users can track how much engagement, retweets, comments and likes each piece of content receives. The app can also monitor social media channels brand mentions and reports on the quality and quantity of conversation about a brand or product.
Sprout Social is another digital marketing analytic tool used to analyze social media content. With Sproutsocial, users can get reports on the performance of social media posts and campaigns. Users also have access to inbound and outbound tagged messages to easily analyze the volume, performance pattern and campaign effectiveness
Reports and dashboard
Monitoring and listening
Standard Plan: $99/ user/ month
Professional Plan: $149/ user/ month
Advanced Plan: $249/ user/ month
Picking the best marketing and analytic tools has to do with your business and what you want to achieve with the tool. Most businesses consider price, features and their business goals before choosing any marketing tool. That's why we have made this comprehensive list of the best digital marketing analytic tools out there. We hope this list helps you in finding the right digital marketing analytics tools to suit your business needs.
Having some of the best remote work tools can help you work more efficiently and productively from home. We cannot over-emphasize the role technology plays in our everyday life and how it has improved the way people do their work. Working remotely is not a new thing, however, its popularity became more pronounced during the Covid 19 pandemic when people were forced to work from their various houses. After the lockdown, most businesses and other professionals saw the opportunity and benefit of working from home. Presently, more companies are starting to allow employees to work remotely. As the popularity of working remotely increases every day, there is a need to find the right remote work tools that allow employees to stay connected and be just as productive as they would in an office.
In this article, we’ll share some of the best tools for working remotely so you and your team members can maximize productivity and secure more sales than ever before, no matter where you are.
What Are Remote Work Tools?
Remote work tools are software or apps that are used by remote workers to make their job easier. By making use of tools and software, remote workers can get their job done on time, easier and meet deadlines. This way, they can be more productive and efficient than their onsite counterparts or even better. Remote working tools include communication and collaboration tools such as messaging and video chat software, project management tools, cloud storage, and task and remote team management apps.
Some tools are used for communicating and conferencing, a few are used for automating tasks while some can be used to manage projects. Some of these amazing tools will be explained in this article.
Why Use Remote Work Tools
It makes your job faster
Helps you meet deadlines
Automate tasks and schedule task
Setting your working schedule
The comfort of being at home
Chance to travel more
Better time management for personal life
Help you manage tasks
Video Conferencing and Communication Tools
As a remote worker, there are good chances that your employers might want to video chat with you or you want to have a meeting with your team. Video conferencing software has made it easy for remote workers to hold virtual meetings with their employees, employers, clients, teams and other important people with a touch of in-person experience even if all are away.
below are some recommendations for video conferencing software
Zoom has become one of the most popular videos, audio-conferencing, and remote work tools used by millions of people worldwide. In April 2020, Zoom announced the milestone of 300 million daily meeting participants. The software comes with HD quality audio and video and allows you to share your screen with others. This is a great tool for instructors and teachers because it allows them to share their screens with their students. Also, you can use it to display and share documents with your team.
With Zoom, users have the ability to you can create digital meeting rooms and host up to 100 participants for free. Furthermore, you get to enjoy collaborative features like screen-sharing, a whiteboard, and the opportunity to call in via phone.
So if you want to meet with your remote team virtually, zoom is your best bet. Zoom can be connected with plugins like Uncanny Automator which helps to schedule meetings with clients, teams and employers automatically. When a user fills out a form on your site, Uncanny Automator will register them for a Zoom meeting instantly.
Fullscreen and gallery views
Join as a view-only attendee
Annotation and co-annotation functionality
Built-in security measures such as password protection
Toll-free options in 60+ countries for joining meetings
Skype is another video conferencing tool like Zoom used by remote workers to connect with their clients and employees. In 2017, the estimated number of Skype users registered worldwide amounted to roughly 1.33 million. Skype is one of the most popular video and audio communications platforms out there. With Skype, you can make both video and voice call with your teams, clients and employers. Furthermore, you can send and reply to messages instantly on the software. Additionally, Skype comes with screen-sharing features which allow you to easily share presentations, holiday photos or anything on your screen during a call.
Users can record live calls and videos. So people who did not attend the meeting can also benefit from the experience. With Skype, you can use live subtitles to read the words that are spoken. The instant messaging platform also offers a group chat option, giving you the ability to hold impromptu remote meetings or reunions.
As the name suggests, Microsoft teams are used to connect and collaborate with teams. With Microsoft teams, you can chat, organize a group meeting, call a colleague and collaborate in other ways. Additionally, the software comes with a seamless and fast video call to employees within your business or clients outside your business. Furthermore, you can share screens with clients and teams for technical assistance and multi-user real-time collaboration.
Slack is a communication tool used by remote workers to communicate and share ideas among teammates. With Slack, you can make commentary and collaborate with your team in real time so that everything moves swiftly. Furthermore, you can also use slack for instant messaging and collaboration. It will bring all your team communication to one place making managing remote employees a lot easy. Slack offers fully native apps for iOS and Android to give you complete functionality. The app offers real-time messaging between teams, regardless of time zone. It also integrates well with other services like Google Drive, Office 365 and over 2,200 more.
Automate routine actions and communication, so you can get back to the kind of work only humans can do.
Voice and video call.
Apps and integrations.
Privatization of channels.
Integrates with Google Drive and 2,200 services worldwide
Supports collaboration at a global scale, with unlimited channels
Complete control and visibility of access to your data in Slack using your encryption keys.
Trello is a project management tool that is used by millions of people, teams, companies and businesses worldwide to manage any type of project, workflow, or task tracking. To get started, simply set up a board, begin adding cards, and invite others with whom you would like to use the board. Cards can help users incorporate checklists, due dates, and reminders, while the drag-and-drop functionality allows you to move cards between columns.
Trello project management
Send attachments by dragging and dropping them onto a card so the right files stay with the right tasks.
Trello integrates with Dropbox, Slack, Microsoft Teams, and more.
Butler feature. Butler is an automation feature in Trello
Cards feature: which include Task descriptions Attachments Subtasks Due dates and Multiple project assignees
Trello board: Help[ create multiple boards for your projects and oversee your project progress at all times.
Easy, Drag-and-Drop Editing
Easy Organization with Labeling, Tags, and Comments
Progress Meter Checklist
Card Records Archive
Easy Upload (Local Devices, Dropbox, Google Drive, and Box)
Deadline Alerts and Notifications
Automated Email Notifications
Individual/Group Task Assignment
SSL Data Encryption
Great customer Support
Easy file upload (Local Devices, Dropbox, Google Drive, and Box)
Google Drive is a cloud-based storage tool that is used by remote workers to store, save and share documents, files, photos, emails, and other files with your team, employers or clients. With Google Drive, you can store and organize documents, collaborate with team members in real-time regardless of geographic location, and share documents, spreadsheets, or presentations with your team and employers. You can also scan important documents and upload them directly to your Google Drive, work offline, and even see old versions of documents in case you need to go back in time and make a fix.
Team collaboration: Share documents with your team members and those outside your team
Advanced search features
Drag and drop uploads
Scan documents with the mobile app straight to your drive.
Integrates well with Microsoft Office and other tools
Creates slides for presentation
Create a Google sheet for data analysis
Cloud-based storage for storing files
Create a new document
View shared folders between computers
View documents shared outside of your personal drive
Dropbox is another cloud-based storage tool like Google drive used for storing and sharing large files. The software comes with a really cool interface for file sharing and collaboration. With Dropbox, you can store and access files from anywhere by storing them in one safe place, accessible from your computer, phone, or tablet. You can also use Dropbox to organize your content by creating and editing your work including cloud content and Microsoft Office files directly in Dropbox, so you spend less time switching between apps or searching for files. Furthermore, Dropbox also comes with a Paper app which is a collaborative doc for your team. With the paper app, you can create content easily and organize your projects using timelines, to-dos, and tables.
Cloud storage: Keep all your files safe with powerful online cloud storage
File sharing. Share files and documents with your team, employers or clients or anyone outside your working environment.
Productivity tools. Make use of the Dropbox tools to be more productive in the workplace. …
Content collaboration. Easily collaborate, edit, and share content with team members.
Asana is a cloud-based task management solution that can help remote workers to manage, collaborate, communicate, and organize their tasks and projects. The software has an excellent interface specialized for handling multiple projects which makes it very suitable for companies of any size. The software not only comes with a web-based platform, also offers mobile apps for iOS and Android.
It integrates well with Google Drive, Dropbox, Box, adobe creative cloud, slack, and zoom
Time Doctor is a tool used by businesses and organizations to track time and measure productivity insight. The software is used by over 140,000 people worldwide for measuring and analyzing how a team spends its time. You can use Time Doctor to track your time and your employees’ time so that you can clearly see what’s done throughout the day. Time Doctor creates a summary of the time spent on each project, client, and task. This way, you will be more engaged in each project, offering encouragement and stepping in when necessary. You can also create tasks, assign projects, and review progress at a go.
Time Tracking and Employee Monitoring: Track your time and your employees’ time so that you can clearly see what’s done throughout the day.
Online Timesheets and Payroll: Work smarter, not harder with time tracking that creates seamless timesheets and payroll.
Project Management and Budgeting: Align projects and budgets for maximum efficiency. You can create tasks, assign projects, and review progress
Productivity Measuring and Summary Reports: View screenshots of real-time progress, see who’s working on which project, and how they’re spending their workday
Distraction Alerts: Stay focused and on task with alerts that let you know when you’ve gone off trac
Working remotely has a lot to do with video conferencing, and collaborating with teams, colleagues and employers. Therefore you must have a stable and reliable internet connection to make your activities smooth. Because you can't risk having an internet connection that’s slow or prone to cutting out when having an important meeting or connecting with your team members and colleagues. This can undermine productivity. Therefore it’s important to set up a safe and secure virtual environment for all their employees. NordVPN provides an encrypted channel to protect files, personal information, or sensitive data from unsafe public Wi-Fi networks.
This is a set of communication and collaboration apps developed by Google which allows your team to collaborate on Google apps like Google Docs, Google Sheets, Google Slide and other Google apps. Everything you do in G Suite gets stored in the cloud including files in Google Drive, emails and drafts in Gmail, and conversations in Hangouts Chat and Google Groups. Furthermore, you can use Google calendar to schedule important meetings, note down important events, and more. Also, the Google cloud search features help you and every other user with a G Suite account to search across all your apps for the right information quickly.
Domain-based G suite Business Email
Increased storage space in Google Drive
Multiple G suite Business email addresses
Improved team collaboration
Professional email addresses for every user
Enterprise-grade Google Apps that work in harmony
Double the Cloud storage for every user
Powerful Cloud search that works across apps
A marketplace that helps you discover thousands of G Suite-compatible apps
Business Starter $6 USD/user/month
Business Standard $12 USD/user/month
Business Plus $18 USD/user/month
EnterpriseContact sales for pricing
Basecamp is very popular among freelancers, teams, remote workers and companies for its team management and its team collaboration features. It is a simple and easy-to-use project management software that helps you arrange your calendars, set meeting schedules, track assignments, and store documents. It comes with a lot of exciting features for sharing ideas, organizing conversations, and keeping everyone on the same page throughout the project.
track project and task progress
store and share relevant documents
Set up a project in Basecamp
Add people to the project for communication
Manage the message board
Provide file storage
communicate with your project team
facilitate project collaboration with them
Free Plan: Unlimited tasks and unlimited users with 24/7 customer support
Unlimited ($5 per user per month): offers “Free” features + unlimited storage space, views, dashboards and integrations
Business ($9 per user per month): offers “ Unlimited” features + 2-factor-authentication + goal folders + extra guests + private views and more
12. One drive
Onedrive is another cloud storage and file sharing app designed by Microsoft to help employers, employees, freelancers, businesses and organizations to store and share files on the internet. With Microsoft OneDrive, you can easily and securely store and access your files from all your devices. You can work and collaborate with your team and others who are not part of your team.
One advantage of OneDrive is that it connects you to your personal and shared files in Microsoft 365, enhancing collaboration capabilities within Microsoft 365 apps. Furthermore, Onedrive is available on the web, desktop, and mobile devices. Microsoft Onedrive integrates well with other platforms like Microsoft team and share point allowing you to access all your personal files plus the files shared with you from other people or teams.
Known Folder Move.
Real-time team collaboration: Coauthoring in full versions of Microsoft Word, Excel, and PowerPoint.
Seamlessly connecting files to conversations.
Data loss prevention (DLP)
Hybrid integration with SharePoint Server
Loom is another remote work tool designed to help businesses facilitate workplace communication through video or screen recording capabilities. With Loom users can capture screens or record videos and share them via a link with clients, employers and teams. Furthermore, Loom integrates well with Gmail, Zendesk, Slack, Embedly and more.
Additionally, Loom helps users gather content in a library and share specific videos with their team or clients.
Integrates well with Gmail, Zendesk and Slack
Business: $8.00USD/Creator/mo (annually)
Enterprise contact admin
CoSchedule is a marketing software used to schedule content and plan marketing campaigns. If you work in the marketing industry, then Coshedule will be a great tool for you. This tool allows marketers to organize and keep all their marketing-related work in one place. With CoSchedule, you can manage content, emails and events in one dashboard. It supports social media platforms like Facebook, Twitter, LinkedIn, Instagram, Pinterest, WordPress and Hubspot accounts.
Drag-And-Drop Marketing Calendar
Easy Social Media Scheduling
Easy Workflow Management For Your Marketing Team
Easily Re-Schedule Old Blog Content
Works Great With WordPress
Manage Google Docs Content
Manage Evernote Content
Convert Evernote & Google Docs Content To WordPress
Lots Of Integrations That Will Simplify Your Life
generate reporting and statistics
Social network marketing
It comes with a Drag and Drop interface
Advanced Project & Task Management
Advanced Social Publishing
It is an essential + Requeue plan for solopreneurs which goes for $40/month(annually)
There is a growth plan for start-ups and agencies for $60/month billed annually
A professional plan that goes for $300/month
And an Enterprise plan starting at $1,200/month.
Now more than ever, employees rely on innovative remote work tools to help them stay connected. And thanks to the various tools mentioned above, employers and employees can stay connected wherever they are in the world. This way people are able to maintain business continuity and survive under immense pressure. While it is true that remote working tools can only complement, and not replace human elements of people management and problem-solving, It is essential for the productivity, quality and profitability of any business in today's world.
If you intend to get a loan, a lease, a new apartment or if you’re ever going to inquire about a line of credit, proof of income letter is something you’ll have to write either now or later. A proof of income letter or an income verification letter can either be written by you, an accountant, an employer, etc.
An income verification letter is an official document; it must contain some specific information. This article will discuss what it is, explain how to write a perfect one and include some samples and templates to help you write your own proof of income letters.
What Is a Proof of Income Letter?
As the name suggests, a proof of income letter is a letter that verifies your income. If you say you earn $2,000 per hour, a proof of income letter is a letter that proves your claim and confirms you make the money you claim.
If you’re getting an apartment or a loan, the landlord or issuer must confirm that you can afford the apartment. One of the most common ways to do this is with a proof of income letter. To ensure your proof of income letter is valid, you must add some official documents that prove your claim. This can be anything from a pay slip to a bank statement.
How to Write a Proof of Income Letter?
In this section of this article, we will discuss everything you need to know to write a great proof of income letter.
List Your Contact Information at the Top Left of the page
Including your contact information is standard letter etiquette. Your proof of income letter should contain your name, address, email address, and telephone number. You can also include the name of your company and address. To separate this section from the rest of the letter, simply add a blank space before continuing.
Explain the Purpose of the Letter
After writing the date, this is the next stage of your letter. The purpose of your letter should be written under the contact information. An example of this is “RE: Income Verification Letter.” This acts as the subject of your letter, and it explains what the letter is about.
Use an Open Salutation
This section of the letter should be a simple greeting addressed to whoever is expected to receive the letter. A simple “Dear Mr. John Doe,” or “Dear Ms. Sandra.” Can suffice. If you’re unsure who the recipient of the letter is, simply address it to “To Whom It May Concern.” Also works as well. When writing salutations, it is essential to remember that this is not an informal letter. Hence, all greetings must be professional.
Introduce Yourself and State the Purpose of Your Letter
This section of this article where you introduce yourself and state what your letter is about. It is important to go straight to the point and not include unnecessary information. An ideal example of this would be,
“My name is Jim Blessed, and I am writing this letter to submit a proof of income in respect to the loan acquisition.”
Provide Details About Your Income
This is the most technical part of the whole letter, and as such, should be given utmost attention. In this section of your letter, you should outline how much money you make and how long you’ve been making said amount. An example of this as a freelancer or a self-employed business person would be,
“I am a freelance writer. I’ve been working as a freelancer for the past 6 years and my monthly income ranges from $4000 to $6000.”
If you’re an employee, you could say,
“I am a paid media specialist for Aggrotech and I have been an employee of this country for the last 6 years. My current annual income is $120,000.”
If you have any additional income, this section would also be the best place to state that information. This could be government benefits, gifts, pensions, etc. State how much this income is and how often you receive it. An example of this would be,
“Additionally, I receive a weekly pension of $50 from XYZ Auto. This pension is guaranteed for the next 20 years.”
If you have important information on how much your income would increase, you should include it in this section. An example of this is,
“I’ve been working with Aggrotech for the last six years and on the 7th year I’m due for a 20% raise.”
If you’re a freelancer, an alternative to this is,
“I have recently signed 2 new clients on a retainer and this will increase my earnings by 40%.”
The most important part of writing this section of this letter is to ensure that you’re stating the correct information. The person you’re sending this letter to may verify your claims, and if they’re found false, it could significantly affect your request.
Include a Note Stating there’s Attached Information in Your Letter
This attached information can be anything from a pay stub, bank statement, tax return or tax statement. Including this documentation goes to support your income claim. Also, ensure to include in the letter that there is attached information. This ensures that the additional document does not slip through the cracks and that the recipient takes note of it.
Thank the Reader for their Time and Close the letter
After writing the letter, the next stage is to close the letter with your name and signature. In your closing, include that you’re open to providing more information or answering any inquiries.
Ensure to find out from the point of contact person if you’ll be required to notarize the letter. If yes, you should get your proof of income letter notarized.
Proof of Income Letter Template to Landlord
Subject: Proof of Income
Dear (Landlord’s Name),
I am writing to you concerning your apartment in (location of the apartment), I have been an employee of (state company name and how long you’ve been working there), and my remuneration is (state remuneration).
Please find my bank statement attached to this letter.
If you need further information, please do not hesitate to contact me.
(Name and Signature)
Proof of Income Letter Sample to Landlord
11 Omoregbe Street,
San Jose, Jersey.
11 January 2022
Dear Jason Todd,
I am writing to provide proof of income to rent your apartment in Suite 12, Delaware Avenue. I have been an employee of Woculus for the last five years, and my remuneration is $56,000 annually.
Please find my bank statement attached to this letter.
If you need further information, please do not hesitate to contact me.
Proof of Income Letter Template
RE: Income Verification Letter
(State your name and the reason for the letter.)
(State your job and your annual or monthly take home.)
(If your earnings are bound to increase anytime soon, also state that in this letter.)
(Your name and signature)
Proof of Income Letter Sample
18 San Jose, California
United States of America
21st July 2022.
RE: Income Verification Letter
My name is Jim Blessed, and I am writing this letter to submit proof of income concerning the loan acquisition.
I am a paid media specialist for Aggrotech, and I have been an employee of this country for the last 6 years. My current annual income is $120,000.
My earnings will increase in the coming year as I’ve been working with Aggrotech for the last six years, and in the 7th year, I’m due for a 20% raise.
Please find my pay slip and bank statement attached to this letter. Kindly let me know if you need any information.
Everything you need to know about writing proof of income letters is n this article. We’ve also included some samples to help you get started whenever you need to write a proof of income letter.
As an e-commerce business owner, it’s important to keep an eye on some key important e-commerce metrics to see how your business is doing. Understanding some of these metrics will help your business measure and track some important e-commerce goals. Managing an e-commerce business has evolved from just building an e-commerce website and having a social media presence to identifying important key performance indicators (KPI)to know if your e-commerce business is fulfilling the purpose it was established for.
So how do you know your e-commerce business is doing well? Or the new strategy you applied 2 months ago is taking your business in the right direction? The answer to these questions will be answered in this article. This article is going to explain some of the important e-commerce metrics you need to know as an e-commerce business owner or an online marketer.
What Are E-commerce Metrics?
E-commerce metrics are quantifiable important data and analytics that help online marketers or e-commerce businesses measure or track their overall marketing success. These metrics are often quantifiable and are used consistently to measure an online business website’s performance. For example, how many website visitors are you getting? Are visitors abandoning items in their online cart? How much did you spend to acquire a new customer? Tracking these metrics helps e-commerce business owners make better-informed decisions regarding conversions and revenue, marketing, customer satisfaction, and operations.
Difference Between Metrics and KPIs
Although both concepts are often used interchangeably, there is however a difference between the two concepts. A metric is quantifiable data used to track your overall e-commerce marketing success A key performance indicator, on the other hand, is quantifiable data that is used to analyze how effective you are at achieving an e-commerce business objective or goals. Therefore, KPIs are goal-oriented, and they use metrics to measure how close or far away you are from reaching those goals. An example of an e-commerce metric would be the daily traffic of your online store or the average order value. On the other hand, an example of a KPI would be the Average Order Value target of $70.
In simple terms, a metric helps businesses track the status of a business process, while a key performance indicator helps you determine if your business is reaching its goal or not. Both are metrics, while one keeps track of the overall performance of a business, the other measure the performance of those metrics about the business goals.
Why Are Metrics for E-commerce Important?
As an e-commerce business owner, you should know that analyzing important metrics will go a long way in improving your overall business. In addition, eCommerce metrics allow you to make informed decisions about your overall e-commerce business. It will help you improve important areas of your business like customer relations, revenue, order management and fulfilment and other important areas.
Measuring and identifying metrics and key performance indicators (KPIs) will help shape your marketing strategy to know what strategy works and what is not.
They also provide important insights and data about your business which can help you determine where to increase your marketing efforts and what changes you need to make to build your customer base and generate more revenue.
Relying on real-time data to determine your business choice rather than instinct will increase your chance of being successful with your business strategy. It’s more likely to please senior stakeholders, shareholders and lenders too.
How to Decide Which Metrics or Kp Is to Use?
It is very important to know which business metrics to keep track of especially those that are important to your business. There are a lot of e-commerce KPIs or metrics to measure but not all of them are directly important to your business. To ensure that you are focusing on the right metrics, there are some things you need to keep in mind. They include;
Your business goals: The metrics you choose to measure and keep track of must be in line with your business goals, and support your business strategy and overall performance.
Can the metrics be measured: Ensure that the metrics you choose to track are measurable and provide unique insights into the progress your business made since you can't rely on predictions or guesses.
Actionable metrics: If the KPIs or metrics you are tracking allow you to change and improve your e-commerce store and make your online business more successful and engaging to your customers then it is something worth trying.
Interconnected metrics: These metrics are often connected with other metrics to the extent that working and tweaking on one will help improve another. For example, working on the quality of your traffic will lead to more conversion rate. Tracking these types of metrics seems like a good idea.
Relevant metrics: As I said earlier, choosing the right KPIs or metrics depends on your e-commerce goals and goals might differ from business to business. Therefore, it is important to choose metrics that are relevant to your business and not based on what’s trending in your industry or other business. Therefore, you should learn to optimize and tweak metrics at the right time for optimal results.
Keep it short and effective: You don't need to track irrelevant and unnecessary metrics that have no direct impact on your business. The key metrics you need to track must provide valuable insight and data to your business. They must help your business grow and improve in productive areas.
Key Important E-commerce Metrics to Track in 2022
To help you track the most important e-commerce KPIs or metrics, we have divided most metrics into different categories to make them simpler and digestible.
Key Important E-commerce Metrics to Measure Sales
1. Conversion Rate
This is one of the most important e-commerce metrics for you to track as an online marketer. It is divided into two parts namely the conversion rate and sales conversion rate. The Conversion on one hand is determined by the number of visitors that take action on your website, divided by the total number of visitors. This action can be when a visitor signs up for your newsletter, make an enquiry, bought an item, created an account and some other relevant action on your website. In a more simple term, your conversion rate is an indication of how successful your business strategies are in getting people to engage with your e-commerce website.
The sales conversion rate on the other hand is a percentage that helps businesses determine the number of site visitors who completed their purchase and become paying customers of their business.
The formula for calculating conversion rate is the same for sales. It is displayed like this CVR = (# of Purchases / # of Sessions) x 100
For example, if you have a total of 1000 website visitors and about 100 of them purchase the new Samsung Galaxy A53 from your online store, your site’s conversion rate would be 10%.
2. Average Order Value (AOV)
This e-commerce KPI tells you the average amount customers are spending per order on your online store. This will give you an insight into how much revenue each customer is generating and can help you make decisions, such as the minimum threshold to apply for free shipping.
To calculate the Average Order Value, you need to divide the total revenue by the total number of orders.
The formula is displayed thus;
AOV = Total Revenue / Total Number of Orders
For example, let's say in June, you had a total number of 500 orders made to your online store and you made a revenue of $15000 from the sales of those orders. Let's calculate it below.
Total number of orders = $500
Total revenue earned = $15000
So, Conversion Rate = ($15000/$500) = $30
We can say, the average order value for June is $30.
3. Customer Lifetime Value (CLV)
This is the amount of money you estimate each consumer to spend on your products and services throughout their relationship with your business. It tells you the worth of each customer to your business and helps to understand the total amount of revenue you will gain from the consumer during the customer’s lifetime. This metric will help you understand your AOV and cost per acquisition(CPA). Calculating this metric can be a little tricky because the lifetime value is unknown. However, there is a formula which is displayed below.
CLV = Average Value of a Purchase x # of Times the Customer Will Buy Each Year x Average Length of the Customer Relationship (in Years)
For example, if the average number of $250 Samsung phones your customers tend to buy in a year is 20 and they often shop at your business for 5 years, you’ll multiply 250 x 20x 5 to get a CLV of $25,000.
Another way to determine this metric is by analyzing high-valued customers and figuring out their purchasing patterns, then replicating the system with the other customers.
To help improve this metric you have to focus on customer loyalty by offering discounts and special offers. You can also provide quality customer service and reduce the cost of acquiring new customers.
5. Shopping Cart Abandonment Rate
The cart abandonment rate is another important e-commerce metric to track in 2022. The shopping cart abandonment rate is when a customer adds a product to their online shopping cart but for some reason abandoned that product. It is calculated by the number of visitors who abandoned their cart with the number of visitors who completed the purchase.
Formular= Shopping Cart Abandonment Rate = (# of Completed Purchases / # of Shopping Carts Created) x 100
6. Customer Acquisition Cost (CAC)
This e-commerce KPI helps determine on average the expense of gaining a customer. The formula for calculating CAC is the amount spent on marketing divided by the number of new customers.
For example, if your business spends $200 in June and acquires 300 new customers, we can calculate to see,
CAC = $200 / 400 customers
= $2 per customer
If you want to generate profit, your customer acquisition cost must be less than your consumer lifetime value and your acquisition cost should also be lower than your average order value (AOV), allowing you to profit from each new customer.
Email Marketing-Related E-Commerce Metrics
Email marketing is a very important aspect of e-commerce and one of the most effective ways to market to your customers.
6. Email Click-through Rate (CTR)
This is an important email marketing metric you have to take into consideration as an e-commerce business owner. It displays the percentage of email recipients who clicked on certain links that your email contains. This helps know the number of people that are showing interest in your content or product. These metrics signify a high possibility of conversion. The formula to calculate this metric is the total number of clicks divided by the total number of email deliveries multiplied by 100. (Total number of clicks ÷ total number of email deliveries) × 100.
7. Email Conversion Rate
For any e-commerce business, the goal is to make a sale and tracking your email conversion is one way of knowing if people are buying your product. It is the email recipient percentage that buys some products after clicking the product links on your email. The formula for calculating email conversion rate is (sales total through emails ÷ number of emails deliveries) x 10
8. Email open rate
The email open rate is the number of people that open your email campaign. There is a high chance that people will click a link in your email if they open it. To increase this number focus on writing an attention-grabbing headline. In e-commerce, this number hovers around 21%, so anything above 20% will put you at a significant advantage.
The formula for calculating the Email open rate is (Number of emails opened ÷ Number of emails sent) x 100 = Open rate
9. Unsubscribe rate
This e-commerce KPI helps evaluate the growth rate of an email listing and know the number of people unsubscribing to emails on your website. If the number of people unsubscribing to your email is high, then you know you have to redesign your email marketing campaign to make appealing content for your customers. You can also work on your headline, content and call-to-action button.
The unsubscribe rate formula is displayed thus: (Number of email unsubscribes ÷ Number of email sends) x 100 = Unsubscribe rate
Customer Satisfaction Metrics
10. Net promoter score (NPS)
The net promoter score is an important e-commerce metric that tells you how many customers are willing to recommend your product to others. Tracking this metric allows business owners to have a clear understanding of customer satisfaction and brand loyalty.
To calculate the NPS, you need to understand what promoters and detractors are.
Your promoters are your loyal customers who recommend your products to their friends and family, whereas the detractors are the unhappy customers who won’t be recommending you to anyone.
NPS formula= ([Number of promoters – Number of detractors] ÷ Number of respondents) x 100 = NPS
Other Important E-commerce Metric
11. Bounce rate
Bounce rate is a very important metric that you have to track as an online business owner. This is because the bounce rate tells you the number of people that are leaving your website without taking any action. That action can be either filling out a form or clicking on a button. Research shows that the average bounce rate for an e-commerce website is between 20% and 45%. As an e-commerce business owner, you can try and work within that frame or lower. To reduce bounce rate, make sure you have an easy-to-navigate and responsive design website. Also, people should be able to tell what you sell immediately upon landing on your site. Make sure to work on your website speed and make your website more mobile-friendly. A chunk of website traffic comes from mobile devices so you have to note that.
The formula for calculating bounce rate is a single-page visit divided by a total website visit.
12. Customer Retention Rate
This is another important e-commerce KPI you must keep track of in 2022 if you want your business to evolve. It involves the number of customers who buy from you repeatedly over a given period. To calculate your customer retention rate, you have to determine the following values.
How many customers do you have at the end of a given period?
The number of new customers you acquired during that period.
The number of customers you had at the beginning of the period
After getting this value, you can use this formula to calculate your customer retention rate.
Customer retention rate= (# of customers at the end of a period – # of new customers acquired in the period) / (# of customers at the beginning of the period) X 100
A high customer retention rate means that your customers are loyal customers who buy from your business from time to time while a low retention rate indicates that your customers are not satisfied with your service and they churn quickly. A churn rate is a rate at which customers stop doing business with your company.
13. Website Traffic
Your website traffic refers to the total number of people who visit your online eCommerce store. It’s very crucial to understand where your visitors are coming from, what device they are using and what location are they coming from. You have to understand how your visitors found your store and what demographics visit your site.
This information will help you plan your advertising to target your visitors based on their location, age, interest and other demographics. Also, you will be able to figure out your best channels. Knowing your traffic source will help improve and streamline your marketing and advertising efforts.
Monitoring e-commerce metrics or KPIs will help develop better growth strategies and ultimately drive quality traffic and sales to your website. Furthermore, you will be able to identify your progress and highlight areas that require improvement to help your overall performance. Getting insight into what works and what doesn't on your website will help you improve tremendously on your marketing strategy. We hope this guide will help you make the best decision concerning which e-commerce metric to measure and track.
If you are looking for a tech-related career as a young professional in 2022, then you might want to consider a career as a remote technical program manager. A career path in technical program management promises a lot of rewards and benefits for individuals as well as professionals with a technical aptitude that are looking to bring advancements to companies and organizations. In this article, you are going to learn how to become a remote technical Program manager, what skills you need to succeed, how to advance your career, and what levels of pay to expect at each step of your career path.
What Is a Remote Technical Program Manager?
A remote technical program manager is an individual that is responsible for managing the technology development of a given project, usually within an organization or company. They are responsible for overseeing technical programs from creation to initiation to completion to improve their product and services. Technical program managers work within an organization and usually work with teams to develop strategies to solve problems or challenges and ensure that tasks are completed on time. Overall, a remote technical program manager drives the development and implementation process of programs, products, and services. Their background in software engineering and technology helps them efficiently manage complex projects and provide cross-functional leadership to build alignment for efforts such as product architecture and solutions to complex technical needs. TPMs may work with multiple teams within their company, such as engineering and development.
RemoteTechnical Program Manager Job Requirements
A few of the qualifications that are often looked for in a remote technical program manager include:
Technical program managers are typically required to have a bachelor’s degree in a related field, such as computer science, information technology, engineering, or a related discipline. Some employers may hire candidates with a related master’s degree, such as a Master of Business Administration (MBA).
2. Training and Experience
Technical program managers typically receive on-the-job training in their roles. This training may include learning the company’s policies and procedures, as well as the software and technology they use. Training may also include learning about the company’s clients and how to interact with them.
3. Certifications and Licenses
Certifications are not a requirement to become a technical program manager, but they can help you become a more competitive candidate when applying for jobs.
Apart from the above, a technical project manager must have effective problem-solving skills, experience in the field of management, proficiency with at least one web development language such as java or python, effective communication skills, and good interpersonal skills to be able to relate with personnel from different units of the company. They should also have a good knowledge and understanding of relevant IT applications.
How to Become a Technical Program Manager
1. Earn a Relevant Degree.
The first step you have to take in becoming a technical program manager is by pursuing a relevant degree in Computer Science, Business Administration, Information Technology or other related fields. This helps you acquire the necessary skills through a formal curriculum based on course work, assignments, presentations, research, and examination. People with degrees in the above field are more recognized by recruiters and employers. Furthermore, you can take management and related courses through online programs and have received certifications.
2. Develop Relevant Skills
3. Gain Relevant Experience
After you have gained the necessary skills and technicalities, you may look for small companies that you can start an internship with to gain relevant experience. Some employers may value experience over education in some instances. You need to have experience in some technical positions like a systems administrator or software developer. Furthermore, managing a team lead or a job that put you in charge of several employees while guiding them towards completing assigned projects will be an added advantage when searching for a job as a technical manager. Generally, technical program managers start by working as software engineers for five to nine years, and then they seek out a higher-level role to advance in their careers. This way, you would have gained the necessary skills and experience to function as a technical program manager.
4. Develop Yourself
As a technical program manager, you must take time to invest in your skillset to make your portfolio more attractive to recruiters. This can be done by attending seminars and conferences relating to Technical Program Management, or other related fields like Computer Programming or Business Management. You can also join various online communities on Technical Program Management to chat with colleagues and ask questions about the field. Furthermore, you might want to get ahead by attaining additional diplomas and certifications through online courses and boot camps for additional knowledge. Networking and meeting colleagues who work in technical or business fields are a great way to stay on top of industry trends as well as learn about potential job openings in different companies. This can be done by registering on LinkedIn to start networking with others in the same field.
One way to get started as a technical program manager is to network with other people in the field. One way is by registering your profile on Linkedin. On LinkedIn, you can connect with various industry experts in the field. You can also join various communities dedicated to technical programs on Facebook. Showcase your skills, talents, and experience on LinkedIn. Another way is by taking certification courses on various online platforms like Udemy, Udacity, Skillshare, and other online learning platforms. Most of these forums have dedicated communities to help you connect with other technical program managers. Some courses you could take include
What Skills Help Technical Program Managers Find Jobs?
Knowledge of AWS
Career Path in The Technical Program Manager
How to advance in your career as a technical program manager
TPMs have the opportunity to advance to senior-level positions within their organization. Some even go ahead to take the role of a chief information officer (CIO) or chief technology officer (CTO). However, they start as an entry-level technical program manager.
Entry-Level Position as A Technical Program Manager
Acquiring a bachelor's degree in computer science or a related field will automatically grant you access as an entry-level Technical Program Manager. Most employers will be expecting their Technical Program Manager to have excellent IT skills as well as management experience. You might also want to consider certification in certified scrum master.
Junior Level Technical Program Manager
Junior-level Technical Program Managers have proven themselves capable of guiding a technical team as they submit successful technical projects. Each advanced Technical Program Manager position requires approximately 5 years of experience at each level to advance in your Technical Program Manager career path. It may be necessary to receive additional education, an advanced degree such as a Master's Degree in a related field, or special certifications to advance your Technical Program Manager career path. In this role, you'll mostly be reporting to a Senior Technical Program Manager. You will take care of responsibilities like guiding more teams, attending more meetings with other managers and directors, and using your technical skills more readily.
Senior Level Technical Program Manager
Advancing towards the senior Technical Program Manager role takes time, perseverance, and effort. At this stage, not only would you have proven your indispensability as a Technical Program Manager, you would also have expanded the team's knowledge about the field and the dynamics of the business.
Beyond that, you'd have made efforts to understand the roles of other teams around you, taken the time to improve your skills, and strived to perform better at all times.
Technical Program Manager Job Description
As a technical program manager, you are expected to do the following
Facilitate communication between the technical and non-technical teams of an organization.
Strategize appropriate courses of action for technical teams and track their progress.
Oversees a company’s technical projects, such as implementing new network systems or developing new products.
Supervise development teams, and assess work schedules and productivity.
Address any quality assurance issues that arise during production.
Create reports to upper management based on the functions of the products and make suggestions on how to streamline future projects.
Organize and develop new strategies related to production and sales goals.
What’s an Average Salary for A Technical Program Manager?
An entry-level Technical Program Manager (TPM) with less than 1-year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $91,753 based on 36 salaries. While a technical program manager with 1-4 years of experience earns an average total compensation of $107,673.
Mid-career Remote Technical Program Manager
A Technical Program Manager (TPM) in their mid-career can expect more compensation and salary benefit. A mid-career Technical Program Manager with 5-9 years of experience earns an average total compensation of $127,303 based on 634 salaries.
Senior/Experienced Remote Technical Program Manager
While a mid-career level technical program manager's salary is high on the pay grade. An experienced Technical Program Manager earns even more. A Technical Program Manager (TPM) with 10-19 years of experience earns an average total compensation of $139,409 based on 869 salaries. In their late career (20 years and higher), employees earn an average total compensation of $144,226.
Is the Technical Program Manager Career Path the Right One for You?
We have established in this article that choosing a career path as a remote technical program manager has its advantage. The first thing to note is that the career path is a very lucrative one and it offers a competitive salary. The average technical program manager earns about $127,707/ year. Furthermore, the career path also gives room for advancement. And the more you advance, the more your salary and compensation increase. You can graduate to several levels once you have acquired relevant exposure in your current role and increased your knowledge base.
As a Technical Program Manager, you also get to have a larger impact on the company’s success overall. By leading a development team, you’ll be more inspired by their successes and can enjoy your part in their success.
In addition, the job also allows flexibility. This means that you get to work anywhere in the world.
Working as a remote Technical Program Manager is truly an exciting and rewarding feat. It's not monotonous either, as you'll constantly be required to upskill, learn new things and strategies, and interact with different teams. The career path of a Technical Program Manager is not very straightforward. However, if you keep the five things mentioned above in mind, you'll very soon be on your way to walking the path to becoming a successful Technical Program Manager.
A claim letter, otherwise known as a “letter before action,” is a letter that an aggrieved person writes to let the second party know that the service they received was unsatisfactory and highlights ways to resolve the problem. As such, a claim letter can come from various circumstances where you’ve either been served poorly, have received a bad product or did not receive something you were supposed to.
Sending a claim letter is usually the first stage of proceedings before any legal proceedings. Most claim letters do not always make it to court, but if it does, a claim letter becomes a great piece of evidence supporting your case. Submitting these letters in case of litigation proves that you, the claimant, took the necessary steps to notify the defendant about your dissatisfaction.
What Is a Claim Letter?
A claim letter is a letter written to demand compensation. Compensation can be in various forms as the reasons to report a claim letter can vary depending on the context. Two of the most common cases are:
Claim letters sent to a business because of unfavorable services or products.
Claim letters sent to insurance companies.
Like all letters, for a claim letter to be effective, it must follow the rules that govern writing claim letters. It must be firm and not antagonistic, it must state your demands and be free from mistakes and errors.
In this article, we’re going to discuss everything that’s associated with writing claim letters for various instances and give some samples to help you write the perfect claim letter.
Everything You Need to Know Before Writing a Claim Letter
Get your message across in a clear and concise manner. A claim letter is a legal document, which means regardless of the type of claim letter you’re writing, you must make sure you use clear and concise language. All through the letter, you must stick to the point and state all the relevant facts leaving nothing out. You must include all the supporting evidence as this goes a long way to support your case and make your claim.
Do not be too specific. Everything written in your claim letter must be accurate to the best of your knowledge. And if you’re unsure about a supporting fact, you should not write it definitively. While they should all be accurate, they do not all need to be specific. This point is especially important when you’re sending a claim letter to an insurance company as they will look for every inaccuracy to render your claim void.
An example of this is, Instead of writing, “The accident happened at exactly 9:19pm,” you could write, “the accident happened at or around 9:17 pm,” or leave out a specific time altogether.
This may seem like an unnecessary detail, but if the insurance company can prove your claim didn’t happen at the time you “specifically” said it did, they can dispute your claim to the provision of inaccurate facts.
Be firm and concise, but not antagonistic, angry, threatening or sarcastic.
When writing your claim letter, you have to remember that you’re in the right. You’re the aggrieved party. So, do not be apologetic or meek when stating your claim. You have been wronged and you deserve your compensation. Concisely state what happened and state what you believe you deserve.
One last tip, when writing a claim letter, it is important to be calm. Do not write it immediately after the offense happens, take some time to simmer down before writing your claim. Also, after writing it, do not send it in immediately, go through it a couple of times and weed out any unnecessary elements.
State what you want. After concisely describing what happened, explain the amends you want to be taken. If you were delivered a bad product and would like a replacement, state this in your email. If you’d like a complete refund, also state this in your email. Do not be vague in what you want or give them options to counter, do not state something like, “I expect you to come up with a solution that I will be pleased with.” Instead, write, “I would like the scooter to be replaced at no extra charge within the next 30 days. After said time, I will explore other options.”
How to Write a Claim Letter
In this section of this article, we’re going to state everything you need to know to write a claim letter.
Provide your contact information and the recipient’s. When writing a claim letter to a company, reach out to the company and ask for a point person. Addressing your letter to a particular person in the company will ensure your claim gets the attention it deserves. If you’re unable to locate a contact person, you can address the letter to the company.
Offer a greeting and state your ID if applicable After the address, offer a salutation, “Dear…” If you’re unable to find a point of contact in the company, you can address it as, “To whomever it concerns,” After this, include your identification information if you have an account with the company. This way, they can look up your account immediately and find out what’s wrong. If you don’t have an account ID, then you can proceed straight to the next stage of the letter.
State your experience This is the body of your letter and as we said earlier, make sure it is concise. State the three W’s of your experience, the “what”, “where” and “when”. An example of this is
“On the 17th of June I ordered a XEM 1000 cassette player (serial number 1234567) on your website and it was delivered on the 25th of June.”
State the problem in the second paragraph This is the point where you present your case. Explain what happened with as much relevant detail as you can.
“I unboxed the product on the 26th of June and proceeded to use it. Upon plugging it in, it didn’t come on. I have read the instruction manual and reached out to your customer support for help, all have proved abortive.”
State your demand
You’ve stated what’s wrong, this is the point to state what you want to be done. When stating a resolution that is favorable to you, also remember to ensure that it is reasonable. “To resolve this problem, I request that you send me a new model of the XEM 1000 player at no extra charge. If you’d like me to send back this current player, kindly send me a prepaid return label. I have included a copy of my original receipt in this letter.”
State the time limit you expect a resolution.
After stating your demand, state the time limit you expect a resolution. When doing this it is standard to give at least three weeks. Also, do not immediately threaten to hire an attorney If they don’t respond, but state that you will “look into other options” if a resolution isn’t achieved.
This paragraph should close the body of the letter and it should contain a handwritten signature.
While a claim letter isn’t an official document, including a handwritten signature goes to make your email more serious.
Claim Letter Template One – Unsatisfied Product
(Your Address and Contact Information)
Dear (Name of contact person),
On (date product was ordered), I placed an order for a (item name and model) and this was delivered on (delivery date). Upon unboxing, I discovered that the item was (state problem with the item).
I would like this item (state your demand) within the next 30 days. I would also like to know how you plan on retrieving the defective item with me. I hope to receive a response from you before the end of the stipulated time or I would be forced to take further actions.
I look forward to hearing from you.
Claim Letter Sample One
123 Woculus Rd.
Most town, PA 12345
October 19, 2022
Head of Customer Relations
On the 17th of September 2022, I placed an order for a Samsung S17 on your website and this was delivered on the 20th of September. Upon unboxing, I discovered that the item had a cracked screen.
I would like this item replaced within the next 30 days at no extra charge. I would also like to know how you plan on retrieving the defective item with me. I hope to receive a response from you before the end of the stipulated time or I would be forced to take further actions.
I look forward to hearing from you.
In this article, we’ve discussed everything associated with writing claim letters. A final reminder, when writing claim letters do not be uncouth or uncivil.
Learning how to become a remote graphics designer and start working remotely can be the next best thing for you at the moment. The skill of a graphic designer continues to be in high demand thanks to the covid 19 pandemic of 2020 and the increase in science and technology. In this digital age of content and online businesses, more companies and organizations are in demand for graphics designers. According to Statista, the graphic design industry will increase in revenue to $11.3 billion by 2024. Furthermore, graphics design is a career path that supports work flexibility and allows people to work remotely.
If you want to do graphic design remotely, keep reading, we have everything you need to know to get started.
Who is Graphics Design?
A Graphic designer is a professional that makes use of graphics to communicate visually with people or a specific type of audience. They are educated and skilled in using images, colours, fonts, and text to communicate a message. A remote graphics designer creates posters, ads in a magazine, website design, a business logo, social media graphics, postcards or email marketing templates to communicate or appeal to an audience. They use these designs to educate, inform, inspire, or entertain, depending on the needs of the client.
Not all graphics designer is expected to have a degree in fine arts or pure and applied arts. However, some more technical areas or roles of graphics design might require you to have a degree. As a graphics designer, you must demonstrate graphic design skills in a portfolio to attract employers and recruiters. Common software skills include Adobe Photoshop and Illustrator, InDesign and Canva.
Before the age of the Internet, graphic designers often work with traditional media companies to create designs such as billboards, print media, and graphics for newspapers, magazines and tv advertising. Today, the skillset of a graphics designer is now being extended to include social media, email marketing, blog post graphics, and a lot more. This has created a lot of demand for graphics designers by a lot of companies including digital marketing agencies, business organisations, companies and other related organisations.
Steps to Becoming a Remote Graphics Designer
1. Through a University Degree
While a university degree is not necessary to become a remote graphics designer, having one will give you an added advantage and knowledge. Most degrees that are related to graphics design include Fine arts, Pure and Apply Arts and Architecture. There are some schools in the United States and the United Kingdom that now offer graphics designing as a degree. Getting a college degree as a graphic designer will help you learn how to use graphic design computer technology and software, understand advanced art techniques, help you stand out when applying for jobs and provide you with accreditation of graduating from a design program.
2. Online Courses and Certification
Online programs, courses and certifications can provide you with graphic design skills, knowledge and certification upon completing the program. There are a lot of online programs available on the Internet that people who are interested in learning graphics design can take. Udacity, Udemy, Coursera, LinkedIn, and Alyson among others are online platforms that users can go to learn about graphics design. Furthermore, you can follow some graphics designer expert's channels on Youtube like Daniel Walter and watch full free courses.
Courses to Take Include
Introduction to Adobe Photoshop and illustrator
Introduction to graphics design
Introduction to Canva
Advance Photoshop and Illustrator
Principles of design,
3. Apply for Internships
Internships are a way for people to gain relevant industry experience and entry-level positions as a graphic designer. With an internship in graphics design, you can gain exposure to the graphic design profession and get work experience and portfolio pieces before applying for jobs. A graphic design internship can range from 3 to 9 months to a year. When applying for graphic design internships, look for opportunities that will offer you hands-on experience with client work.
4. Build a Creative Portfolio
During your entry-level or internship, you need to start building your portfolio and showcasing your best work. Showcasing your talent and skill will help you attract employers and recruiters when you are looking for jobs as a graphics designer. This way, recruiters and employers can gauge your work and expertise. It's important to present only your best work and tailor your portfolio to a potential employer. Registering on a digital portfolio or online portfolio website like Linkedin Fiverr, Upwork and glass door is a great method for showcasing different types of work.
5. Stay up To Date with Current Trends
In the tech industry, keeping up to date with the current event will help you know the latest trends and software people use to get their work done. The graphic design industry is a dynamic and evolving industry with new developments happening often. This is why it is important to stay up-to-date with various parts of the industry to remain relevant. Learn and master new skills, and update yourself with various design software and tools. Take online courses and certifications to get relevant skills and recognition. Join online communities and forums to connect and network with other graphic designers. Register on platforms like LinkedIn to connect with industry experts.
RemoteGraphics Designer Career Path
Once you acquire graphic design technical skills through education, online courses and internship you can land multiple job opportunities from the comfort of your own home. Here is a list of the best graphic design remote jobs.
1. User Experience Designer
A user experience designer(UX) is responsible for creating a positive experience for people as they interact with digital products. They optimize applications to improve user experience. They achieve this by conducting user research, prototypes, and usability testing. UX designers work for advertising agencies, financial institutions, and software companies.
2. Product Designer
A product designer is responsible for the product creation process. They take part in user research, prototyping, visualization, and communication. They are also referred to as information architects or interaction designers. They have extensive knowledge and experience about product design experience and contribute to the overall success of the companies.
3. Visual or website Designers
Visuals or website designers are responsible for creating a company's website, mobile device, app, and games through a combination of visual skills. They rely on brand guidelines to develop website layouts. They design company logos, infographics and other visual elements on the website. Visual or website Designers earn an average salary of $48,283 and an average remote salary of $73,322 per year.
4. 3D Motion Artist
A 3D motion artist is a professional that creates visual artwork for websites, TVs, and mobile apps. This could include movie clips, trailers, commercials, title sequences, etc. They make use of visual effects, animation and other cinematic techniques to bring life to their creations. Most 3D motion artists work in software companies and advertising agencies. The average salary of a remote 3D motion artist is about $76,358 per annum.
5. Digital Illustrator
A digital illustration is a professional that creates images using software instead of paint or canvas. A digital illustrator creates original artwork to help sell films, video games, advertisements, and other products. Basically, a digital illustrator use software to create images that tell a story, and then those images are used to help sell a product. Digital illustrations are made using software such as Adobe Photoshop and illustrator.
The average annual salary for a digital illustrator in the United States is $68,813 according to Zip Recruiter.
6. Graphic Designer
As a graphics designer, you would often work with graphics, images and text to communicate ideas to customers and audiences. Graphics designers create graphics or layouts for websites and create logos, infographics, posters, and billboards for companies and organisations. Furthermore, they might be required to create graphics for social media, emails, articles, blog posts and YouTube video covers. You also design graphics for social media ads and Google ads. These graphics are used to sell to customers. Common software skills include Adobe Photoshop and Illustrator, Piktochart, Canva, etc.
Skills to Have as A Remote Graphics Designer
To be a successful graphics designer there are some important skills you need to have to make your work stand out from that of the competition. You should be creative and have a good understanding of styles and the overall layout. Furthermore, you need to have a deep understanding of composition, typography, colour theory, and graphic design principles. Graphics designers should also be able to use a variety of computer software packages, including design software, photo editing software, and layout software. The major skills you need to have include
1. Design Fundamentals Skills
A remote graphics designer must understand how to use lines, colours, textures, shapes, values, and white space and apply them to most graphic design projects.
2. Typography Skills
As a remote graphic designer, you must be able to arrange words and letters in a visually appealing way. Typography is the art of choosing a typeface, colour palette, size, length and layout. The combination of these factors can evoke an emotional response in the reader, one that boosts credibility and trust in the content itself. They are types of fonts and styles used in the design.
3. Color Theory
A remote graphics designers should have an extensive knowledge of the use of colour, how it impacts cultural or psychological levels and the effects of colour interactions. You should also have an understanding of colour design in print, web multimedia and handheld devices.
4. Collaboration Skills
To work as a remote graphics designer, you need to have good collaboration skills to make it easy to work with others in pursuit of a common goal. As a remote graphics designer, you might need to work with other individuals like social media managers, content creators, marketing managers and other relevant employees. You should be able to listen to others and communicate consistently.
5. Communication Skills
One basic skill for working remotely is having an effective communication skill to communicate effectively with your employers, clients and colleagues. Potential employers are always looking for graphic designers who have strong communication skills that can express their ideas clearly and consistently.
6. Creative Skills
Designs have to do with creativity, unique styling and the ability to generate new ideas and use them to solve problems or communicate with others. Successful graphic designers are people that can deliver unique branding to their designs to make them stand out from competitors.
In digital marketing, storytelling is one of the most engaging forms of content because it appeals to the emotions of your audience. Graphics is a way users can use to appeal to their audience or customers. This is why most social media platforms like Instagram and Facebook have space for stories. Storytelling skills are especially helpful for visual designers charged with building consistent brand images.
Tools Used by A Remote Graphics Designer
Software for Designing Graphics
1. Adobe Photoshop
It is a photo editing tool used by graphics designers for manipulating digital photos and photorealistic computer art. Photoshop offers:
2D image manipulation
3D image manipulation
2. Adobe Illustrator
Adobe Illustrator is used for drawings, designing logos, photo illustrations, styling and much more. Most remote graphics designers love this tool because of its ease in adjusting the layers and artboards. With Adobe Illustrator, users can create
3. Adobe InDesign
Adobe InDesign is the industry-leading layout and page design software for print and digital media. It is used to create beautiful graphic designs, digital magazines, eBooks, and interactive online documents that draw people in with audio, video, slideshows, and animations. InDesign makes it easy to manage your design elements and quickly deliver immersive experiences in any format.
Canva is an Australian graphic design platform, used to create social media graphics, presentations, posters, documents and other visual content. With Canva pro you have access to a lot of unlimited images, you can manipulate photos and remove watermark.
With Canva you can design;
Social media graphics
Others are postermywall
A graphic designer must have a sophisticated or high-tech computer or laptop to perform all the heavy lifting in the profession. Examples of computers you can use include
The Macbook Pro with touch bar and a touch ID.
This software is considered overkill by any standard. It comes with a 27-inch 5K Retina Display, 32-GB memory, a 16-GB graphics card, and an 18-core processor for the high-end variant. Futhermore, a 3.1GHz processor and 256GB storage for speed and storage.
iPad Pro + Apple Pencil
This device comes with a stereo sound and quad speakers that are notably superior to non-pro iPads. It comes with a 3.9GHz Processor and a 512GB storage capacity with a couple hours more battery life and an upgraded from entry level iPad, cameras that shoot 4K video
Some smartphones can help make your work easier as a graphics designer. Apart from using them to connect with various communities, employees and clients. It also hosts various graphics design apps like Canva, photoshop, Picktochart and other handy on-the-go drawing and image-editing tools. You can also use them to take quality pictures.
Examples of phones to use include
Samsung galaxy S flashship series
8. Software for Stock Images
Stock images can also be used by social media graphics designers for social media posts, blogs and article posts. Some are free and paid. Examples include
9. Other Graphics Designer Tools Include
Pen and paper
Good mouse and keyboard
A comfortable chair
The right environment
Zoom( for video conference and calls)
Trello( Team collaboration and management)
Slack( Team collaboration and management)
Dropbox and Google drive for storage
Now that you have learned some of the things you need to get started with a career as a remote graphics designer you can start looking for jobs on websites like Fiverr, LinkedIn glassdoor, or Upwork. A remote graphics designer job is a very lucrative work and very flexible which gives you enough time for other things like travelling and dinner. So if you are looking forward to being a graphics designer before the year runs out this is the right article for you.
Interacting with vendors is something you're going to have to do sooner or later in your company or business. Vendor interaction can either be negotiations, decisions, and terminations. In this article, we're going to discuss everything you need to know about vendor termination letters.
Companies make the mistake of focusing more on deciding and negotiating with vendors and neglecting that sooner or later, you're going to terminate them. While this isn't foretelling that all vendor relationships will go sour, it is customary to think about terminations while appointing.
Before we go into the nitty-gritty of this article, who are vendors, and why are they important?
What/who Is a Vendor?
Vendors are individuals or organizations that provide either goods or services to consumers or companies. Vendors are more suppliers than manufacturers. While this is not the case in every scenario, it is in most. So, when sending vendor termination letters, ensure you understand if the vendor is merely a supplier or a manufacturer. Writing your letter with this difference in mind will ultimately make your letters better.
If you're a company that deals primarily in products, you will send more vendor termination letters than other businesses. An example of this is a mart. Suppose you work in a mart or an establishment where most of your products are directly from vendors; with this high number of vendors, it is only logical to keep a vendor termination letter handy.
You'll still need a vendor termination letter if you're not a mart or don't mainly deal in products. An example is if your office receives a regular supply of products, this can be anything from snacks to stationery; you will also send a vendor termination letter. While you may not send as much as someone running a mart, you will be sending regardless.
What Are the Common Reasons for Terminating Vendors?
There's a myriad of reasons for terminating relationships with vendors. While the main reason for terminating a vendor is bad service rendered, you could end services with a vendor if you don't need them anymore. In this section of this article, we're going to list some of the most common reasons to terminate vendor relationships.
Failure to meet contract terms: Before you get into business with a vendor, proposals are received, and contracts are signed. If a vendor fails to hold up their end of the bargain, this is enough reason for termination.
Supply Charges: Vendors can increase supply charges for reasons best known to them. If these charges exceed what you're willing to pay, the best recourse would be to terminate the service.
Bad Products: Nothing ruins vendor relationships more than receiving bad products. If you're unable to notice these faults until after they leave your shelves, that creates a whole new world of problems for you. In this case, hiring a new vendor would be the best course of action. Especially if the current one remains unrepentant.
Service: Receiving lousy service from a vendor ultimately affects how you service your customers. If a vendor continues to offer terrible services and is unrepentant, you are within your rights to end relationships with them.
Inefficient delivery: If you run a customer-facing business, the quality of your delivery almost ultimately relies on your vendor. Especially if the products in question are not on-demand. So, to ensure you continuously provide excellent services, prioritize delivery.
Cost: The difference in cost of goods is another common reason most vendor relationships end. If a vendor's goods are higher than you're comfortable with and you find a vendor that charges less for the same goods, it's enough reason to change vendors.
How to Write a Vendor Termination Letter
We've discussed what a vendor is and why they're essential. Now, let's discuss how to write the best vendor termination letters.
Follow the contractual process: Before writing a vendor termination letter, ensure you follow the contractual process. As said earlier, you must reach an agreement before getting into business with a vendor. And in this agreement, a termination process would be duly stated. To avoid legal problems, ensure you follow the due process written in your contract.
Warning letter: If you're canceling a vendor relationship due to bad service, it is unusual to do it right off the bat without prior notice. A warning letter to the vendor giving a grace period is standard practice. In this letter, ensure to state a time frame for action for termination.
Request Acknowledgement: It doesn't matter if you're sending a warning letter or the actual termination letter. Ensure to request acknowledgment. This is important as the vendor could claim they did not receive your letter, making the entire process much more tedious.
Schedule a meeting if appropriate: Depending on your relationship with the vendor, the best action plan would be to undergo the process on a call. This way, it would be near impossible for the vendor to claim ignorance of your decision to terminate the relationship.
Seek legal counsel: Like most business correspondence, vendor relationships are contractual. As such, you must seek legal counsel before making decisions to ensure you follow due legal process.
Vendor Termination Template One
[Your Company's name]
[City, state, ZIP code]
[Vendor Company's name]
[City, state, ZIP code]
RE: Formal Termination of Contract
To Whom it May Concern,
In continuation of our warning letter sent on the [date warning letter was sent] to address the [recipient of the letter]
We listed our concerns and complaints and our action if those complaints didn't meet a resolution. The time allowed for remediation has since elapsed, and as a result, we are effectively terminating the contract between us as of [Date of termination].
All outstanding invoices will be processed within the next 7 days. If you have any questions, please reach out.
Name and Position
Vendor Termination Template Two
[Your Company's name]
[City, state, ZIP code]
[Vendor Company's name]
[City, state, ZIP code]
RE: Formal Termination of Contract
We are writing to inform you that we will no longer require your services as we've decided to go with another distributor.
[State reason for cancellation]
As stated in the contract, we're offering a two-week notice period. As such, this termination will come into effect on [Date]. All outstanding payments will be handled within 7 days of termination.
Name and Position
Vendor Termination Sample One
123 Darwin Avenue
Houston, Texas. 001122
123 456 7890
12 June 2022
Brandon and Sharon Foods
442 Charles Avenue
Houston, Texas. 012233
RE: Formal Termination of Contract
To Whom it May Concern,
Continuing our warning letter sent on 12 June 2022 to the head of consumer goods.
We listed our concerns and complaints and our action if those complaints aren't resolved. The time allowed for remediation has since elapsed, and as a result, we are effectively terminating the contract between us as of 12 June 2022.
All outstanding invoices will be paid within the next 7 days. If you have any questions, please reach out.
Name and Position
Vendor Termination Sample Two
Afripup Investment Company
44 Southwest Indie,
Dallas, Texas. 11223
098 765 4321
18 June 2023
Orange Foods LTD.
67 Bourne Street,
Dallas, Texas. 90786
988 4657 2333
RE: Formal Termination of Contract
We are writing to inform you that we will no longer require your services as we've decided to go with another distributor.
We've called your customer center and sent repeated emails complaining about the state of the foods delivered and have been met with static silence. Your product threatens the health of our customers. As a result, we have to terminate our contract with you.
As stated in the contract, we're offering a two-week notice period. As such, this termination will come into effect on [Date]. All outstanding payments will be handled within 7 days of termination.
Name and Position
We've included everything you need to know about terminating vendor relationships. We've also included samples to help you write the best termination letters. These samples should serve as guides whenever you need to write vendor termination letters.
Keyword research tools are very essential for doing keyword research to help e-commerce businesses and websites rank high on the search engine result page. Keyword research is a very important part of the Search Engine Optimization(SEO) strategy that e-commerce business owners have to focus on. Optimizing your website for the right keywords can help your business boost traffic, create awareness and drive conversion. So if you want to find the right keywords that are easy to rank for and drive a ton of traffic, you will need a keyword research tool.
In this article, we’ll be exploring how to do keyword research, including the best keyword research tools out there to help you target the right keyword.
What is Keyword Research?
Keywords refer to those words and phrases users type into search boxes of search engines, an e-commerce marketplace, and query sites. They help describe your website content and make it possible for people to find your website via search engines. E-commerce business owners optimize their website or product pages on the e-commerce marketplace using specific keywords in hopes of ranking at the top of search engine result pages and e-commerce marketplace result pages.
Keyword research on the other hand is the process of optimizing and researching keywords to understand the language your prospect and customers use when searching for your product or services. It involves the process of researching, analyzing, and selecting the best keyword to drive meaningful traffic to your e-commerce website. (Read our blog on keyword bidding for more understanding of keywords)
Why Do You Need To Perform Keyword Research?
Anytime someone types a query in the search engine box, the engine displays a handful of results from hundreds of thousands of possible pages. The purpose of the search engine algorithm is to determine the most relevant matches for every single search. This is why you need to do keyword research so that the search engines can match your website to the relevant keywords.
Researching the relevant and the right keywords for your website can help you with the following;
Drive meaningful and quality traffic to the appropriate pages of your website
Understand search demand so you can create an optimal SEO strategy
Create a list of relevant phrases that match your marketing goals
Target high ROI keywords
Help you know what keywords and phrases to use in your website, blog, and e-commerce marketplace product pages
Help with Google PPC campaigns by choosing the right keyword and phrase to bid on
improve search engine ranking by helping Google understand what your webpage content is all about
Improve your content marketing strategy by identifying and creating useful content for your target audience
Create streamlined quality and rich content for your target audience
Step-by-step Guide To Do Keyword Research
Before you begin to do your keyword research there are some important terms you have to know. These terms will help and guide your research and help you make the best keyword decision.
Here are the following terms;
1. Search Volume
Search volume is one of the most important terms when it comes to keyword research. It is the rate at which people are searching for a particular keyword on search engines. It matters not how easy a keyword ranks for if no one is searching for it. A high search volume means there are a lot of users searching for a given keyword. Also, a high search volume might mean that there are a lot of competitors ranking for that same keyword.
2. Ranking Difficulty
The ranking difficulty is the rate at which a particular keyword is difficult to rank on the search engine result page. Doing keyword research will help you understand whether you have a chance to land on the first page of the search engine results for your target keywords. Any keyword above 70% is considered highly difficult, while 70-30 is moderately difficult and lastly, keywords below 30% are considered low difficulty. In general, for a new website, you’ll want to stay on the lower end of keyword difficulty.
3. Search Relevance
One thing about keywords is that anyone you choose to rank for must be relevant to your product or website. Your chosen keywords need to resonate with your website, blog post, or product. For example, if you are selling energy drinks for sportsmen and you see the term “football” getting millions of monthly searches. However, just because the term “football” is getting tons of monthly searches does not make it relevant to your product. People that are looking for your product are likely to be typing drinks and other related terms. Trying to trick the algorithm can affect your ranking and even get your website blacklisted.
4. Commercial Intent
As a business owner, your main conversion goal is to make sales and profit. That's why it is important to go after keywords that people are searching to buy products. Ranking high on the search result page is great if you are looking for traffic and brand awareness, but if you are looking to make sales, go for commercial keywords. Use a keyword research tool to look for keywords that have high ROI. You can also spy on your competitions to see which keywords they are using.
Top 10 keyword Research Tools For E-commerce Business
Google keyword planner is one of the most popular keyword research tools out there. The software is owned by Google which is the most used search engine in the world. It is a free keyword research tool used for both paid (Pay-Per-Click) and unpaid (organic SEO). This free research tool can be used to discover new keywords related to your business, services, or products and see estimates of the searches they receive and the cost to target them. With Google planner, you can see how your keywords fit into different categories related to your brand and estimate the number of searches a keyword gets each month. Users can also get insights into competitors' analyses.
To access Keyword Planner, you have to login into your Google Adwords account and then click on the “Tools and Analysis” to access Keyword Planner. However, if you don’t have an account, you can create one to access the Google Keyword planner.
Locate commercial keywords using the “top of page” bid range
Accurate search volume directly from Google’s search engine
Detailed keyword ideas
Display monthly searches
Display keyword difficulty, search volume, clicks, CPC, SERPs, Parent topic, and more for each search term
Use keyword plan to create new campaigns centered on in-depth keyword research.
SEMrush keyword research tool is another powerful and popular tool used by content marketers and businesses to research keywords for their business. With SEMrush, users can get all sorts of data to improve their search engine rankings. It provides insight into how many people are searching for a particular keyword each month, the trend of a certain keyword, and other important metrics. Users can also get insights into their competitors to have an idea of what keywords they rank for in search engines.
Marketing analytics: Users can analyze their position to get ahead of the competition in a current or new market
Competitor Analysis: Give you an insight into your competitor's strategies to help increase your website traffic and improve performance
Content marketing: Develop a powerful content strategy with data-driven solutions
Local SEO: Optimize your site for local searches to get more customers in your area
Uncover long-tail keywords and ad group ideas
Get yearly keyword trends
Worldwide CPC distribution statistics
Access to the complete keyword research toolkit
Keyword difficulty analysis and organic traffic insights
Semrush currently has three standard monthly subscriptions starting at the following prices:
Ahrefs is a keyword research tool used by content creators and marketers to research trending keywords and backlinks. The research tool offers various tools for improving search visibility, including a WordPress plugin and keyword tool for Bing. With Ahref, users can analyze a website’s link profile, keyword rankings, and SEO health. The tool can also be used to conduct keyword research for Google, YouTube, and Amazon.
Furthermore, you can use Ahrefs to find content that’s performed well (in terms of social shares and/or links) on a given topic as well as analyze a website’s backlink.
MonsterInsights is another keyword research tool used by many marketers to track their website performance and get actionable insights to help grow their business. The software also integrates well with WordPress and lets you add a Google Analytics plugin without any coding experience. This allows users to see how visitors find and use their website from the WordPress dashboard, so you can grow your audience and keep them coming back.
Google Analytics Dashboard: Users can see their website analytics report inside the WordPress dashboard
Real-time Stats: Shows real-time stats right inside the WordPress dashboard to have an insight on who is online, what they are doing, and more.
Enhanced Ecommerce Tracking: Supports enhanced Ecommerce tracking for WooCommerce
Page-Level Analytics: Get detailed stats for each post and page, so you can see the most popular posts, pages, and sections of your site.
Moz is a keyword research tool used by many businesses to increase traffic, ranking, and visibility of sites in search results. The software also comes with features like site audits, rank tracking, backlink analysis, and keyword search tools. With Moz, users can analyze keywords and phrases to improve content and marketing strategies. Moz also provides intuitive keyword suggestions tools to outrank the competition. Furthermore, users can track competitors’ movements on the SERP, allowing businesses to uncover competitive advantages to attain top positions.
Keywordtool.io is a web-based keyword research and marketing tool that uses the Google Autocomplete feature to generate keyword suggestions. The software integrates well with Google, YouTube, Amazon, and many other search engines. One advantage of the Keyword Tool is that it focuses on long-tail keywords that are not visible in Google's Keyword Planner. Because of this, the Keyword Tool is most effective for organic search, content marketing, and SEO. The software generates up to 750 long-tail keywords for any search you make.
Keyword Research Tools
It provides simple UX for beginners
Helps you find keywords using Google Autocomplete
Export results to CSV
You get help in social media marketing such as Instagram and Twitter.
KWFinder is another keyword research and analysis tool that is good for researching keywords for your website and content. The software provides you with keywords with exact search volumes. It also helps you with keyword research for search marketing for SEO and paid search. Furthermore, users can aggregate key metrics from various sources to help you make informed decisions about your business. With KWFinder, users can search for keywords and get results based on trend analysis, search volume, CPC, PPC, and Keyword difficulty. The software comes with a local keyword research tool that helps users to find location-specific long-tail keywords.
Find keywords based on search volume
An in-depth overview of the SERP
Accessible navigation UI features
Ability to filter keywords that are not profitable
AnswerThePublic is a keyword research tool that works a little bit differently than most keyword research tools. This is because they present keywords in a visual format although users can still see them in a list or download a CSV file of results. This keyword tool will let you find long-tail keywords based on your seed keywords. The keyword results from AnswerThePublic are based on Google and Bing’s auto-suggest / auto-complete features.
Without signing up, users can start using Answer The Public to learn more about what your audience is searching for.
Perform Unlimited Searches & Exports
longtail keywords suggestions
Keywords results are based on Google and Bing search engines
GrowthBar is a great keyword research tool for e-commerce business owners and marketers that wants their content and website to rank high on the search engine result page. With GrowthBar users can track any website’s keyword rankings, analyze the keyword search volume, check for backlinks, and spy on your competitor’s paid social media campaigns. The software also helps e-commerce businesses to discover critical SEO insights and perform competitive analysis.
Long Tail Pro is a powerful keyword research tool that allows users to generate hundreds or thousands of unique “Long Tail” keywords in a matter of minutes based on 1 single root keyword or multiple root keywords at once. The software generates long-tail keywords for niche sites by generating much more than 800 keywords using the data from the Google keyword. Users can use the software for Keyword Research, SERP Analysis, Rank Tracking and Backlink Analysis
Powerful, detailed keyword metrics
Easily find long-tail keywords
7-day free trial (subscription to be canceled before 7 days).
Starter – $25/month
Pro – $45/month
Agency – $98/ month
One of the most important of SEO is to conduct proper keyword research. Keyword research is a very crucial part of your marketing strategy. This is how you identify the search queries that your target audience uses to search for your products or services. So investing in keyword research is a very important step for you as an e-commerce business owner. To make your work easier, you can use some of the above keyword research tools to get started.
Choosing a career path as a remote financial analyst can lead to a lot of opportunities in finance and other related industry. Capital is involved in almost every sector or industry of society where there is money, and there should be someone who will be in charge of finances so the company or business don't run at a loss. This is why the job of a financial analyst is very important and valuable to many industries. To be a financial analyst requires several qualifications, professional experience, and relevant financial skills that will attract companies and potential employers.
The financial services industry is a competitive one and it can be tough to break into the field. However, we have prepared this article for you to help you break into the financial industry If you're interested in a career as a remote financial analyst. Read on to find out what you can do to prepare yourself for the job.
Who Is a Remote Financial Analyst?
A remote financial analyst is a person that examines, assesses and evaluates financial data and uses their findings to help companies make business decisions. Their job is to review a business or company's account, plan their budget and financial statements, research market positions and economic data, and recommend courses of action based on their analysis. Most importantly, they are in charge of advising and supporting investment decisions of individuals and businesses.
A remote financial analyst might also perform an overall analysis of the business or organization and help decide when to buy or sell assets, and determine which department budgets should be expanded or scaled back.
Most remote financial analysts work in the banking sector, insurance, real estate, accounting, or other business that deal with huge financial assets.
To become a remote financial analyst, a bachelor’s degree is often required for people who want to choose a career path in the financial industry. But a master's degree will be an added advantage if you want to handle an advanced position. Here are steps for you to follow to become a remote financial analyst.
Most remote financial analyst positions require a bachelor’s degree in fields like accounting, economics, finance, statistics, mathematics, business, and other related fields. For advanced or senior positions most employers often require employees to have a master’s degree in business administration (MBA) finance, and economics. More than 97% of entry-level financial analyst job descriptions specify a bachelor’s degree is required. In addition, the higher your level of education, the greater you're earning potential. Financial analysts with a master’s degree have a median salary of $103,000, compared to $94,000 for those with a bachelor’s degree, and $66,000 for those with an associate degree. Furthermore, you can also pursue certification courses in the finance industry and other related fields.
2. Licences and Certification
While a bachelor’s and a master's degree are required, employers also require people with licences and certification. For example, if you sell a financial product or handle financial positions in a company, you are required to have a license. One advantage of this license is that most of them require sponsorship by an employer, so companies do not expect individuals to have these licenses before starting a job. The Financial Industry Regulatory Authority (FINRA) is the main licensing organization for most financial positions.
Furthermore, certification is also a requirement if you want to advance in your career as a financial analyst. An example is the Chartered Financial Analyst (CFA) certification from the CFA Institute. To become a Chartered Financial Analyst, you must have a bachelor's degree in finance or accounting, 4 years of qualified work experience, and passing the three CFA Institute exams. Financial analysts may also achieve certification in more specialized areas of finance by demonstrating their expertise and taking the additional certification.
3. Gain Experience
While having a relevant degree (both bachelor’s and master's)and relevant licences and certification is great, it is equally important for you to have relevant experience. To get started as a remote financial analyst, you can acquire an internship or obtain an entry-level position with a financial services firm to gain hands-on experience in the industry. Experience and mentorship will help you advance in your career as a financial analyst. Most remote financial analysts start by working in an office and gaining experience and certification before transferring to a remote position. Advancing to a senior role often requires people to go back to school and earn a master's degree in a specialized field. And after years of experience and certification, a senior financial analyst can advance into a supervisory role.
Skills Required to Become a Financial Analysts
Apart from gaining the relevant degree, certification and experience, there are some specific skill sets that employers seek when hiring a financial analyst. These skills include.
1. Analytical Skills
A remote financial analyst needs the ability to forecast, plan, prioritize, rank and recognize financial problems and provide solutions. Having these skills means that you should be able to gauge and solve problems by analyzing financial resources, markets and products to help companies make sound financial decisions.
2. problem-Solving Skills
As financial analysts analyse the financial resources, market and product, they should also be able to profer solutions. This is because financial analysts often conduct research and they have a good understanding of the financial market. Financial analysts may be required to solve financial equations effectively or find solutions to a company's debt problems. Furthermore, financial analysts should be able to come up with creative solutions to financial issues should they arise.
3. Research Skills
A remote financial analyst studies past, present, and future business and economic trends to provide data-driven insights for business decision-making. They examine data to identify opportunities and evaluate outcomes for business or investment opportunities.
4. Communication Skills
Effective communication as a financial analyst is a very lucrative skill demanded by employees. This is because a financial analyst has to speak with investors, work together with teams, send emails to clients and explain recommendations to investors and clients in a clear and understanding manner.
5. Computer Skills
As a remote financial analyst, you need to be very conversant with computer software for analyzing financial data, staying on to trends, creating portfolios, and making forecasts. Examples include SPSS, Microsoft excel, and Google spreadsheet.
6. Technical Skills
Financial analysts often make use of sophisticated accounting and bookkeeping software to make their work easier. Knowledge of programs like Python, Hyperion, SAP, SQL, R programming language, QuickBooks and other software programs can be an added advantage.
Tools to Work as A Financial Analyst
Financial Report, Presentations, and Model Tools
Data and Analytics Platforms
Financial Analysis Software
Multiple Data Upload Facility
Financial Ratios Analysis
Top Soft Skills
Teamwork and collaboration
Financial Analysts Can Work in The Following Positions:
Junior Financial Analyst
Client Financial Analyst
Business Financial Analyst
Associate Financial Analyst
Entry Level Financial Analyst
Project Financial Analyst
Financial Analyst Salary
According to BLS reports, the average salary of a regular financial analyst is $84,300. However, this can vary depending on the industry. Financial analysts who work in securities, commodity contracts, and other financial investments and related activities can earn a higher average salary of $100,180 while analysts working for insurance carriers and related activities may earn a lower average salary of $76,860. According to Payscale, an entry-level financial analyst with under five years of experience earn about $57,000 annually.
Junior risk analyst: $58,213
Junior financial analyst: $56,521
Junior investment analyst: $66,953
Fund manager: $66,043
Portfolio manager: $95,915
Financial planning and investment manager: $112,111
A Remote Financial Analyst Job Description
A financial analyst performs financial forecasting, reporting, and operational metrics tracking
Increase productivity by developing automated reporting/forecasting tools
Perform market research, data mining, and business intelligence
Maintain a strong financial analysis foundation creating forecasts and models
Evaluate financial data and create financial models for decision support.
Work closely with the accounting team to ensure accurate financial reporting
Evaluate financial performance by comparing and analyzing actual results with plans and forecasts
Guide the cost analysis process by establishing and enforcing policies and procedures
Provide analysis of trends and forecasts and recommend actions for optimization
A financial analyst should be able to report on financial performance
Analyze past results and perform variance analysis,
analyze and interpret data, make comparative analysis and recommend necessary actions
Identify fianacial trends, and make recommendations for improvements
Identify and drive process improvements, including the creation of standard and ad-hoc reports, tools, and Excel dashboards
How to Be a Remote Financial Analyst with No Experience
The financial industry is a very lucrative industry that presents a lot of opportunities coupled with huge financial rewards. The demand for a financial analyst is growing every day thanks to the marketing industry and other financial players in the market. A recent graduate without no experience can earn a sum of $70,000 annually. So how do you become a financial analyst without no experience in 2022?
1. Through Networking
Networking is one of the easiest ways to land a role without experience. One way to do this is by starting with people you know and asking them to introduce you to people at companies where you want to work. The business world is all about networking. There are alums in your university that will be a big player in the financial industry, you can reach out to them and introduce yourself. Another way to do this is by attending alumni and financial events or conferences. Here you can easily meet with people that are already financial analysts, you can exchange contact with some of them and talk to them about your dream of working in the financial sector.
Another way to land a financial analyst job is by creating a profile on LinkedIn. By creating this profile, you can connect with industry giants, companies and organisations. Furthermore, you can connect with your school alumni that are in the financial sector. Showcase any project, certificate, or conference that shows your passion for becoming a financial analyst. You can also join communities and forums on Facebook. You can read our blog on how to optimize your Linkedin profile to know how to utilize keywords to optimize your profile.
3 Startup A Financial Blog
One way to get people to notice you is by creating value. One way to do that is by running a finance blog to communicate your investment ideas to the world. You can start publishing informative finance posts and other related financial posts on your blog. This will allow you to express your knowledge of the finance field and talk to potential employers. Having the relevant finance and investment skills will give you an edge when writing finance publications.
4. Take Online Courses
Participating in online financial analyst training programs will help kick-start your career as a financial analyst with zero experience. There are a lot of courses on finance, economics and banking with certification. This can give you an edge when applying for entry-level jobs in the financial industry. Financial analyst training programs will teach you useful skills, such as financial forecasting and financial modeling, which will supplement the theory that university programs focus on. There are several online platforms like Udacity, Udemy, and Alyson. There are also online programs like the ALX Africa that offer scholarships for financial analysts to African indigenes.
Is a Financial Analyst Career Right for Me?
The financial industry is evolving every day and experiencing monumental growth. This means that a lot of job opportunities are awaiting you if you choose to follow this career path. Furthermore, if you enjoy analytical work that produces actionable insights on behalf of clients making lucrative financial decisions, then you might start a career path in the financial industry. Remote financial analysts also earn an average salary of $84,300 per annum and entry-level financial analysts earn about $70,000. In addition, it is flexible, which means you can work from anywhere in the world.
Choosing a career path in the financial industry especially a remote financial analyst can open various career options and opportunities for you. So aspiring to become a remote financial analyst in 2022 might be a great choice for you. This is because the growth of financial analysts is increasing daily due to global economic activities. As new financial markets and opportunities are emerging, companies will demand financial analysts with knowledge of risk management, investment, and economic development analysis. The financial or finance industry is constantly changing, and those who wish to work as financial analysts should engage in continuing education to stay on top of current trends.
An escalation email is a tad different from a regular complaint email. This is because while a complaint email is registering the grievance, an escalation email is well, escalating it. While both emails fall under the same spectrum, the method of handling them differs slightly. Slightly enough to make all the difference.
What is an escalation email? How is it written? What makes it different from a regular complaint email? In this article, we’re going to provide answers to all these questions and more importantly, we’re going to include some samples to help you escalate problems and produce results.
What is an Escalation Email?
In customer support, an escalation email is written to reassign a difficult customer problem to someone who is more qualified to handle that case.
In most cases, escalation emails aren’t written by customers, they’re written and sent internally, among staff in a company. Regardless of who sends the exclamation email, the process remains the same.
An escalation email is never the first email or first correspondence, it’s usually the second or latter emails. Why’s this? When you reach out to a company or an organization, you’re hoping that your issue is treated with priority and handled as smoothly as possible. When the opposite becomes the case, then you escalate the case.
Usually, an escalation uses a different medium of communication than the last. This means if you first reach out to a company via phone call or social media, the next step to escalate the problem would be to email the company and CC the right individuals.
Tips to Write Escalation Emails That Provide Results
We’ve explained what escalation emails are and what differentiates them from regular complaint emails. In this section of this article, we’re going to discuss how to effectively write them to ensure something gets done and a resolution is achieved.
NB: Kindly note that the tips given here can be used in any form of escalation email. From in-house communication to customer-company communication.
Exclude The Pleasantries
In some instances, excluding the pleasantries may be considered rude, but this is an exception. You need to make the recipient know about your displeasure from the get-go. If they don’t already know about the grievance you’re tabling, then they’re about to.
Do not include the, “I hope this email finds you well,” after your salutation – go straight to the point of the email.
Highlight Your History with The Company
If you’re a customer, in this section of the email you can highlight how long you’ve used the company’s service and how the disservice has affected you. You can decide to give a specific duration or not.
If you’re sending an escalation in a company for whatever reason and you feel the recipient may not know you personally, you could also include a brief history of your employment in this section of your email. If you’re emailing someone who may be familiar with you and the case, you could decide to opt-out of this part and go straight to whatever you need escalating.
Explain the Series of Communication and the Response Gotten
This is a crucial part of your email as it proves to the recipient that this isn’t the first time you’re reaching out in search of a solution. In your email, include a detailed explanation and proof of communication (e.g screenshots) of how many times you’ve reached out to the company, through whichever channels, and the response you received.
This forms the backbone of your escalation email and gives the recipient the necessary information they need to make your case a priority and get it solved.
If you have any reference IDs from previous communications, you should ensure they’re included in this section of the email as it helps the handler understand your problems and the solutions that have been attempted.
If this isn’t a customer interaction email, you can decide to not include the screenshots. Merely stating who you reached out to and their response suffices.
Outline Your Grievances
You may have done this before in subsequent interactions, but it should still be done in this email. When stating what the problem is, ensure to include all necessary facts and do it as professionally as possible. You may be frustrated, but don’t let this be evident in your correspondence.
For complex problems, ensure to be as detailed as you can. This is because it helps the customer rep. know how to proceed with providing a solution.
When outlining your grievances, ensure to include any solution you’ve tried before. If during previous correspondence you were offered multiple solutions and none seemed to fix the problem, make sure you include the solutions you tried and their results. This way the rep knows the solutions you’ve attempted and the ones you’ve not.
State The Actions You're Willing to Take
If you intend to escalate the issue further, which could mean going the legal route, ensure to include this in your email as well. State a timeframe for resolution and if the problem isn’t solved within that period you would be taking legal action.
Other actions don’t necessarily have to be legal, it could be as simple as you closing the account. If this is the case, ensure to include this as well.
State Your Demands Assertively
When writing your escalation letter your tone must be assertive. This doesn’t mean using unprofessional language or being rude, it simply means stating your demands boldly.
Examples of words like this include, “we demand that…” “We ask that you…” These are some of the ways you can be assertive in your email.
Tag the Appropriate Authorities If Applicable
In some cases, the appropriate authorities can be higher-ranking members of the organization. If you’re able to get your hands on these emails addreses, ensure to tag them in the emails and address the emails specifically to them while detailing your previous fruitless conversations.
In other cases, the appropriate authorities can be governing bodies that specialize in dealing with issues like these. If there are bodies like this that take up these issues, ensure to tag them or threaten to involve them. This will make the entire escalation process faster.
Follow Professional Email Etiquette
While you may be frustrated and interested in nothing but a resolution, you need to ensure your email follows the proper etiquette. In most cases, this has no bearing on how your issue is handled, but it should be followed nonetheless.
Escalation Email Example One
Dear Jane Foster,
I’m emailing from Woculus concerning the product that was delivered to our offices two weeks ago. We’ve been a loyal customer of your brand for the last 3 years, unfailinlyg purchasing stationary equipment ever quarter in this span.
On this 15th of March, your company delivered 20 boxes of pens and 25 boxes of drawing sheets. Upon delivery, we realized that the inks from the pen had spilled on the sheets and had rendered them useless.
We noticed this even before the delivery agents left and we told them but they made it clear to us they were merely contractors and handling returns did not fall under their purview. Since the delivery, we have since reached out to your customer service department via phone and email and have been met with either static silence or baseless promises.
We demand a full refund or a replacement of these goods within the next 7 days or we will be forced to take legal action. We have included pictures and delivery documents in this email.
Kindly ensure this disservice is rectified.
Escalation Email Example Two
Hi Veronica Daytona,
My name is James Bay and I am the Head of IT at Woculus. Over the last 3 years, we have dutifully used your company’s services and have had a favorable experience.
However, on the 3rd of May, someone from your company, Joy Pence reached out to us and informed us of scheduled maintenance that would last 24 hours over the weekend.
Upon returning to work the following week, we discovered we still were unable to access your platform. I personally reached out to Joy Pence (proof attached) and informed her of this issue but they reassured me that everything was fine on your end and instructed us to restart the device.
It’s been 4 days since my last interaction with Joy and it’s only deteriorated further. We have 18 branches scattered across the country and all 18 of them use your platform. Out of this 18, 9 are currently experiencing the same problems.
If your service is not up and running within the next 72 hours, we will make sure all 18 of our branches stop using your service.
Thank you for your time.
Head of IT, Woculus.
When writing to escalate a situation, ensure to include receipts from previous communications. Also, in cases where you can, do not neglect to include higher-ranking reps. We’ve included some samples to help you write better escalation emails.
Youtube Marketing is not a new trend among online marketers, business owners, and marketing professionals. It has been on for quite some time now. However, most businesses don't know how to utilize the platform to promote their product and services. Youtube is one of the best digital channels out there for online marketers to promote their e-commerce websites. Since e-commerce has to do majorly with selling and showcasing products, YouTube gives you the chance to use videos that show off the benefits of what your e-commerce website is selling. In addition, Youtube is also the second most visited site in the world. There is a fat chance that your ideal target audience visits YouTube once a day. And since you are not making use of Youtube, your customer's search results will lead them to other businesses' e-commerce websites and products.
Therefore as an e-commerce business owner, you have to take advantage of the opportunity YouTube present to help promote your business. And if that's something you are having difficulty achieving, you have come to the right place. In this article, we are going to take a look at developing a marketing strategy for your e-commerce site using YouTube, so you can subsequently drive sales.
What is Youtube Marketing?
Youtube marketing involves the promotion of businesses and products on YouTube's platform by uploading valuable video content to promote your business to a target audience. It is the process of using video content and ads that educate, provide value, and encourages potential customers to buy your products on your YouTube channels. As an e-commerce business, you need to invest in YouTube like every other marketing strategy like social media and email marketing to help improve your traffic, and brand and make more sales.
On Youtube, you need to post valuable videos and optimize them for the YouTube algorithm by adding things like title, meta description, and alt text so that people can find your content and engage with it.
Why You Need YouTube to Promote Your Business
In recent times, video content remains the most captivating and engaging form of content. And having compelling content is very important for a successful digital marketing strategy.
Furthermore, research has shown that YouTube is the second most popular site on the web and is second only to Google in the most visited sites on the web.
Subsequently, over 2.6 billion people worldwide use YouTube once a month according to Statista. Another statistic shows that 62% of businesses use YouTube as a channel to post video content and 85% of businesses are using video as a marketing tool.
YouTube is a powerful marketing tool that's why about 90% of people say they discover new brands or products on YouTube. Currently, video content represents 82% of internet traffic, it would only make sense for businesses to take advantage of this medium. If done well, YouTube can help your E-commerce business with brand awareness, traffic and conversion.
How to Grow Your E-Commerce Business with Youtube
There are about 2.6 billion people worldwide that use YouTube monthly and about 694,000 hours of video are streamed on the platform each minute. So starting a Youtube channel can be quite intimidating. That's why you need a strategy to help your videos reach the right audience and get you the right result.
1. Create a Content Marketing Strategy
For every form of marketing, be it social media or email, you must have a strategy. Without a mapped-out strategy, your marketing won't make meaning and you won't get the desired result. The same goes for YouTube marketing. Creating random videos for the sake of publishing won't get your brand anywhere. An e-commerce business owner must have goals and objectives and a strategy in place before you start creating videos. You need to know what your goals and objectives are, who your target audience is? What information do they need for them to buy your products? What solution does your product offer to your target audience? What action does your audience need to take when finish watching your videos?
By answering all these questions, your content will have a focus. Furthermore, you will be able to measure some major metrics to have an idea of what is working and what is not. By measuring metrics, you can optimize your YouTube strategy to make sure you are getting the right result.
2. Have a YouTube channel
Once you have figured out the answer to the above question and identified your target audience, you need to create a YouTube channel to help you get your content out there. To create a YouTube channel, log in to your Google account and go to the YouTube Channel Switcher. If you are a new user, you should see the option to create a new channel and if you are a returning user, you will see your personal account and any brand accounts you currently manage. After clicking on ” create account ” then you can choose a channel name and create an account. After your account has been created, you can start creating your content.
3. Optimize Your YouTube Content
Statistics show that YouTube is the second most visited website in the world after Google. This show that there are billions of searches conducted on YouTube every day. And with thousands of videos uploaded to the site every minute, your video can easily get lost. To avoid this, you must optimize your content by using the right keywords. Always have an SEO strategy in place when uploading videos to avoid getting outranked by your competitors. You need to perform keyword research by using some keyword research tools, Google Trends, Google keyword planner and any other keyword software to have an idea of which keyword to rank for.
You can also optimize your videos by adding titles and descriptions to your videos. Your titles and descriptions must contain keywords and be as relevant to the search query as possible.
Note that your title and description are the first things your viewers will read, so make sure you optimize it for more engagement.
Don't forget to add tags using keywords for more visibility on the SERP and add subtitles to make content more user-friendly and digestible. Use custom thumbnails for a better click rate. Thumbnails are the images that you see as a preview of the videos before you click on them.
4. Promote your videos
One way to use YouTube to promote your e-commerce is by leveraging paid ads. Youtube ads work exactly like the Google PPC campaign where users create an ad campaign, bid on keywords, set budgets and publish campaigns. This is one way to push your video content to a larger audience. You can also promote your video on your social media pages. Write a catchy headline to incentivize people to watch. Embed your video in a blog post that covers the same topic. Another strategy for promoting your video is by repurposing your video content into Instagram stories, blog posts, podcasts etc. You can also make use of social media ads to promote your YouTube videos on social media. You can make use of Facebook ad's advanced technology to promote your videos to your target audience.
YouTube Marketing For E-commerce Best Practices
1. Create Videos that Resonate with Your Audience
The best way to promote your e-commerce business with YouTube is by creating video-based insight gotten from research on your audience. When you create videos that are valuable and informative to your target audience, they will not only help your business get traffic but also become loyal customers. This will help you build your audience in the long run. To make sure your video content resonates with your audience, you have to base your strategy on what your audience is asking about.
You can create videos responding to your audience’s questions. Reply to their comments and answer any related questions. Ask them about what they will like to see in your videos. Host live streams, and always read and reply to the comments.
2. Organize Your Content
Organizing and planning your video content is a good youtube marketing practice that e-commerce businesses have to implement. In digital marketing, the time you publish your content matters for engagement. One way to organize your content is by creating a content calendar. By creating a content calendar, you will be able to organize your time and set deadlines. This will help you optimize your publishing schedule for maximum reach and engagement. To create a content calendar, you can either use tools like Coshedule or do it manually by using a Google spreadsheet. You can create columns based on the type of content, time, platform, focus area, etc. You have to figure out the days and hours that tend to get more views and interactions. You can do this by viewing Youtube’s analytics to get insight into your audience’s data. This way, you can get data on when your viewers use Youtube, among other demographics such as gender, geography, etc. This will help you predict when to post content on YouTube.
3. Perform Keyword Research
Keyword research is very important if you want your video content to rank high on the YouTube search result page. YouTube is owned by Google, so search queries work the same way as it does on Google. On Google, searchers enter a series of keywords and some related results are displayed relating to the search. The same goes for YouTube, when people search for a video using a related keyword, videos related to that keyword are going to pop out on the search result page. The question is how do you get your video to pop out on the first page of the YouTube search result when keywords relating to your videos are entered? This is where keyword research comes in.
First off, you need to brainstorm a list of topics based on your content strategy. Then build a list of possible keywords for each topic. You can use keyword research tools like SEMrush, Google keyword planner, UbberSuggest, etc to research the best possible keywords based on Google trends and competition analysis. You can also type some relevant words in Youtube’s search box and see which keywords are recommended.
4. Perform Competitive Analysis
Researching your competitors is good for your YouTube marketing strategy. This will give you an insight into which keywords your competitors are using, what time they are posting, the type of video format they are posting, and what strategies they are using. This will also give you insights on what's working and what's not plus an opportunity to outrank and climb Youtube’s SERP. This process will let you come up with strategies and ideas to get a competitive edge.
5. Optimize Your Videos
Optimizing your video content is good for search engine optimization. Optimizing your title and meta description will help your video rank higher on the search engine result page. Make sure your video titles and descriptions are as relevant to the search query as possible. Also include keywords in your title and description. This will make your videos more visible to searchers. Your description must match the content of the video.
Add tags: Tag is really important when it comes to SEO. Tags allow your content to be more visible to searchers. Make sure you add tags that are relevant to your content and make sure you add keywords.
Add subtitles: Subtitle is another best practice you can add to your videos. Adding subtitle to your video help people digest your content. Some non-native speakers of your language might find it a little bit difficult to understand what you are saying, adding subtitles makes sure that they are not missing anything. Furthermore, subtitles help the YouTube algorithm to understand how relevant your content is.
Add custom: thumbnail
6. Invest in YouTube ads
Globally, 40% of shoppers said that they purchased products that they had discovered on YouTube while 90% of people across the globe said that they discover new brands and products on YouTube. Investing in Youtube ads is a good idea for promoting your videos to a larger audience. Youtube ads are a lot like Google ads where users have to bid for a keyword, set a budget, and publish ad campaigns. Advertising on Youtube is cheaper and easier to set up.
7. Partner with Influencers
Research shows that from January 2017-2018, there was a 70% increase in the number of YouTube users who subscribed to and engaged with content created by influencers. People are more likely to trust recommendations from influencers because of the prestige and knowledge they have about a particular industry. People also trust them because of their reputation. So it is a strategy to leverage if you want to promote your e-commerce business with YouTube.
Here are some interesting tips on YouTube influencer marketing
Sponsor your product in a way that blends with the rest of the video.
Collaborate with influencers and create a special video together. This will put your brand in front of the influencer’s audience more naturally.
Gift your products to the influencer, let them experience the benefits, and then ask them to give a shout-out on their channel about your product. You can create a testimonial video about it.
Choose influencers that are relevant to your niche.
Go for influencers with large followers
Also, make sure that their followers are active and engaging to make it worthwhile.
Youtube was once a platform where people go to listen to songs and watch videos. However as the year passed, businesses have turned to it for the promotion of their product and services. If used well youtube can help your e-commerce business with brand awareness, generate quality traffic, build loyal customers and audience and ultimately create conversion. Some videos resonate with youtube like how-to videos, explainer videos, product videos, and behind the scene video. You can read our article on video marketing for more. There is also an article on tools for creating videos that can be found here. If you are looking for ways to increase the sales of your eCommerce store, follow these tips to give you an early start.
Over the past couple of years, the demand for a remote technical writer or any other remote job has increased substantially. The advancement in technology and the coronavirus pandemic has made many organization realize that they can work from anywhere in the world. Various tools and services have been developed to ensure that remote workers can work from any corner of the world. Today, you can easily find employment as a remote technical writer.
However, “remote technical writer” is a broad term. To understand what remote technical writer jobs entail, we'll have to take a closer look from a general perspective at their job description.
Therefore, in this article, we'll give you a detailed description of the remote technical writer's typical roles and responsibilities, their skills/abilities, and the remote technical writer's job qualifications.
What Is the Job of a Remote Technical Writer?
Remote technical writers are professional writers that create documents that explain complex technical information in simple language that can be understood by anyone. Their job is to break down complex technical products into simpler terms so that the end user can understand how to use the product and services. A remote technical writer might create things like an instruction manual, software documentation, description of computer applications, scientific journal articles, user manuals, product descriptions, reference guides, and other complex information from the comfort of their home or anywhere in the world.
The difference between an onsite technical writer and a remote technical writer is that while an onsite technical writer completes their work in the office, a remote technical writer completes their task remotely or anywhere in the world. As a technical writer, you are supposed to research a particular topic of interest and simplify the industry jargon so that those that are not in the industry can still understand it.
Remote technical writers are either on the staff of a business or organization that maintains a lot of online presence or writing agency, or they can work independently with different client
Difference Between Technical Writing and Traditional Writing
A technical writer is different from a traditional writer in the sense that a technical writer focuses on simplifying technical information and documentation to appeal to a specific audience while people who write traditionally work on fiction or nonfiction copywriting. A technical writer has to do deep research on the software, products, and documents to have deep knowledge about them. Traditional writer on the other hand does not require as much previous knowledge of a particular topic. That's why a person who writes traditionally can complete their writing assignment within a relatively short amount of time. For example, a traditional content writer can complete a piece of copywriting in only a couple of hours.
Certifications for Remote Technical Writers
Certifications are very important when it comes to the recruitment process. As a technical writer who works remotely, you need to prove your worth because there are a lot of competitors out there bidding for the same job. One important part you should take note of when searching for remote jobs is that you are not meeting your employers physically. Communication is usually done through email, Zoom, Skype and other online tools used for communications. Your credentials play an important role here because they showcase your skills and achievement as a technical writer. Certificates are not only for impressing employers, they also help you get promotions (in the case of remote work, more online gigs).
How to Get Recognized as A Technical Writer
1. Through Degree
A degree certificate is one of the most recognized types of certification in the entire world. Ideally, a university degree is enough to qualify you as a technical writer. However, you might need to seek additional knowledge by taking online courses and certification. The idea is that if you want to succeed as a technical writer, you should not stop improving yourself. Most relevant degrees include languages, journalism, and linguistics. Furthermore, a background in a technical field such as manufacturing or engineering would be an added advantage.
2. Online Certification
This is another way to improve your skill as a technical writer. Most of these online platforms offer certifications alongside their course. Some of these platforms include Udemy, Udacity, Linkedin, Coursera, Simplilearn, and other online learning platforms. These platforms offer ways to upscale both hard and soft skills useful for technical writing. People can take courses on grammar, Content creation, content writing, content marketing, and copywriting.
3. Register on LinkedIn
Setting up a profile on LinkedIn and job sites like Fiverr, glassdoor and Upwork can get you recognized by employers and organizations. Furthermore, LinkedIn can also serve as a platform for networking and connecting with industry experts that can serve as a mentor in your technical writing career. Uploading certification, degrees, skills, and experience can also give you an advantage on this platform over other competitions.
4. Through Communities and Forums
There are many communities on LinkedIn and Facebook that remote technical writers can join. This type of community can help you get remote jobs, answers to problems as well as mentorship. Just go on LinkedIn or Twitter search for “technical writers” and follow or join their channel. There are also channels you can join on YouTube.
Certifications for Remote Technical Writer Jobs
Apart from the above, several certifications are recognized by many employers and organizations that certify you as a technical writer. They include;
This society or forum provides endless possibilities for technical writers of any level. Through this society, students are exposed to various aspects of technical writing like project management, content development, reviewing and editing, visual communication, project analysis, and more. The certification is in 3 parts which consist of the foundation, practitioner, and expert. Earning a certificate from this organization will give you an edge when it comes to getting a job as a remote technical writer and adding to your curriculum vitae.
This association started as far back as 1934 to share accurate information on science-related facts. The association is open to both scientists and the public to prepare and circulate scientific facts. So if you want to start a career as a technical writer in the science field, then you might consider joining the association. To join the association, prospects are required to submit five pieces of writing, seek the support of two current NASW members and pay a membership fee. After joining, members will be able to communicate with other writers and share knowledge, get free access to scientific journals and searchable databases, find job leads, attend conferences and seminars, and a lot more.
The American Medical Writer Association offers the opportunity for people that wants to become certified medical writer. Although admission to the association is based on having a medical degree with two years of experience to apply for the certification program.
Some Tools Needed For Remote Technical writer Jobs
As a technical writer, you need to have basic knowledge of some tools that not only help you function as a technical writer but a remote one as well. Here are some tools that make you function effectively as a remote technical writer.
A remote technical writer has to have knowledge of zoom or skype for effective communication. Zoom, Skype, and Microsoft teams are video conferencing tools that remote workers use to connect with colleagues, clients, employers, and other relevant people linked to their job. Many companies use tools like zoom Skype or Microsoft teams to communicate with their writers. To establish a proper online communication system with your clients, colleagues, and employers, you must know how to use Zoom, Skype, and some other online tools. This makes your work more accessible as a remote technical writer.
2. a Standard Approach to Writing
This is a guide for technical writers which is used for setting the standards for writing and designing content. It defines the style that should be used in technical communication. This helps technical writers write documentation more clearly and keep a consistent tone of voice and style. Examples include;
ASD-STE100 Standard, or the Simplified Technical English style guide
Microsoft Manual of Style
Oxford Manual of Style
Handbook of Technical Writing
The IBM Style Guide online or the PDF
Google Style Guide, etc.
3. Chrome Developer Tools Item
This tool is useful when publishing content on HTML/HTML5 platforms. To access this tool, you need to head to your chrome browser on your computer and right-click on any of the webpages on Chrome, and then click on to Inspect option.
4. Content Management Tool
Since writing has to do with websites and other writing platforms, technical writers must have a basic understanding of content management systems (cms). These platforms make it possible for writers to create, edit and publish their documents, articles, blog post, and other forms of writing. Writers have to know how to add new posts, edit posts, and add multimedia like videos, music, and images. With a basic understanding of a content management system, you can present your documents to the readers the way you want to.
5. Writing Tools
As a technical writer, your job is to simplify complex information so that the average person can have a basic understanding of what your content is about. This means that your job revolves around writing. There are some writing tools that can make your work easier and look more professional.
Grammarly (for correcting grammatical errors and running plagiarism tests)
Google docs( for writing, storing, editing, and sharing documents with employers and other team members)
Microsoft word( for writing, editing, and sharing documents)
WPS( writing, storing, editing, documents)
Google spreadsheet( for inputting data)
6. Remote work tools
Slack (for team collaborations)
Trello( team management)
Google drive for storage
Skills You Need to Succeed as A Remote Technical Writer
As a remote technical writer, there are some skills you need to function effectively. Some of these skills include those that are needed to function as a technical writer and those that are needed to function offsite (remotely)
Here are some of the skills needed. To function as a remote technical writer, you must master the following set of skills. These skills include
1. Communication Skills
As a remote technical writer, you must know how to effectively communicate with people from different industries. Note that your way of communicating must be clear, concise, on point and attention-grabbing Make sure to maintain a positive yet encouraging tone. Exhibit confidence by synthesizing the insights of others to help readers understand what you are trying to pass across. You also need effective communication skills to communicate with your client and team members.
2. Research Skills
This is a very important skill a technical writer must have if you want to reach your desired target audience. Technical writers perform research about their industry and what they are writing about. This gives them insight into trending issues and what people are asking questions about. This way, they can put out fresh content that is engaging, entertaining, and relevant to their target audience. After all, the purpose of writing is for your audience to get the message you are trying to pass across. If you don't research trending issues, you won't know what your audience is looking for. When this happens, your engagement level will be dropping. There are some research tools for technical writers like Semrush, Google Trends, Google analytics, and Ubbersuggest.
Technical writers should be able to research to get insight and feedback from target users to understand their technical knowledge level, needs, and what they're expecting from a particular industry.
3. Writing and Editing Skills
A technical writer should know how to create different types of technical content which can be blog posts, articles, journals, and many others. They should have a writing pattern or guide. Some of them are the Microsoft Manual of Style, Oxford Manual of Style, Handbook of Technical Writing, and the Apple Style Guide. Furthermore, a technical writer should be able to critically evaluate their technical documents, edit and format them, and make necessary changes to make them understandable to the target audience. You can use tools like Grammarly to check for grammatical errors and plagiarism.
4. Technical Skills
Since remote technical writers will be dealing with a lot of industry, they must have basic technical skills. They must have basic designing skills and should be able to use Canva, Adobe Photoshop and Illustrator, and other design tools. Basic knowledge of one or two programming languages will be an added advantage. The ability to manage projects will be welcomed.
Where to Look for a Job as A Remote Technical Writer
A technical writer's job has to do with a lot of research on particular product content so it's not an easy one. Furthermore, they have to write user-friendly content that highlights an overall description of a particular company product. According to Indeed, a technical writer working in a company in San Jose gets a $110K annually salary package. In other regions of the USA, the writers paid around $91K to $98K annual salary.
A career in technical writing is something you should go for if you enjoy writing. There are many industries out there like the engineering, manufacturing, medical, science, and other trending industries that are looking to employ technical writers to write the documentation for their products and services. This means that as a technical writer, you have a lot of job opportunities awaiting you when you develop your skill as a technical writer. Furthermore, they earn reasonably high salaries. All you need to do is focus on getting experience and certifications. Try to learn new skills that will help you to grow in your career as a remote technical writer. Improve your digital and technical skills, this will help you function effectively when working remotely