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Social Marketing

Here are social marketing tips and advice for startups and SMEs. They will help you achieve so much with minimal spendings.

How to Grow an Effective Twitter Audience

Twitter is fast becoming the hub of business communication on the Internet rather than an ordinary social network. More and more businesses are using Twitter for customer engagement, public relations, business promotions etc. As such,...

Social Media in 2012: 7 Major Things to Expect

As this year begins to unveil its windfalls and ills, we need to think ahead of the possible events of the year and how the events of 2011 may impact our lives in 2012. Importantly,...

Igniting a revolution in Online Search: Niche Search Engines Emerge

The internet is constantly changing. It is amazing how suddenly another innovation begins to garner acceptance on the internet. Moreover, because of the speed of transferring information online, new developments rise very fast and are...
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5 Significant Uses of a Business Blog in the Online Marketing Mix

If very large enterprises like Ford have incorporated blogging into their online marketing mix, why should a medium or small business owner think it is a waste of time or too much of a...
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Facts Small Business Owners Should Know About Facebook Business Page

As of today, the number of ‘active users of Facebook’ has climbed another height - over 750 million active users. That’s amazing! Business owners everywhere on the planet are using Facebook to get new customers,...
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Maximizing Your Social Media Strategies: Advice from Thought Leaders in Internet Marketing

Internet marketing has taken a sudden shift since the beginning of growth in social media and networking. Every aspect of internet marketing has brought more challenges as the web continues to change very rapidly....

Business Tips: 5 Practical Steps to Achieving a More Productive Day

First published on February 25, 2011 but updated regularly. Today, we are faced with more activities than we can attend to everyday, and attempting to do all of them can prevent us from having a...
Marketing

Email Marketing in 2012: 5 Striking Predictions

In 2011, we witnessed several amazing events. Search engine results pages (SERPs) integrated social networks; Microsoft acquired Skype, Google + came out as a strong competitor for Facebook; and Twitter and Facebook advertising soared....
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Social Networking Vs Blogging & Email Vs SMS – Struggle For Existence

Our world today has greatly changed with the coming of the Internet and mobile communication devices. Interestingly, these changes are very similar to the popular theory of ‘Succession in Ecosystems’. Let us consider ‘Succession’ in ‘Internet...
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7 Common Lies about Social Media that Can Affect You Severely

The Internet is congested with lies, half-truths and truths. So also, as social media continues to evolve, all kinds of information are being spread. All these lies and half-truths have slowed down the pace of...

10 Subtle Internet Marketing Tips to Win the Business War in 2011

We live in an age of extremely stiff marketing competition, unparalleled complexity and constant change in the business world. Consequently, small & medium-sized businesses fall victim most of the time. You probably have heard that,...

How to Upgrade Your Internet Marketing Strategy to Gain Competitive Advantage Using ‘Strategic Positioning’

Most individuals and companies owe their initial achievements on the Internet to unique positions. However, this is blurred with time if the individual or company lacks the knowledge of this powerful force. Obviously, most competitors on...

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8 Essential Mistakes You Need to Avoid When Writing a Thank-You...

Many of the highest performers’ job seekers will practice the art of writing a thank you letter after they have been to...

How to Reprimand an Employee via Email

6 Ways to Polish an Important Email