Digital Marketing

Here is everything you need to know about digital marketing and the various ways it can be implemented to grow your business.

Product introduction email

How to Write a Product Introduction Email and 8 Samples Included

Creating a compelling product introduction email is one of your most effective tools for re-engaging consumers, reminding them of the value your product delivers and introducing them to new products and offers. Remember, you have put your heart, soul, and sweat into developing a new product. So when you launch the product to the public, […]

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Email Marketing Mistakes

B2B Email Marketing Mistakes to Avoid in 2023

B2B marketers consider email marketing as the most effective channel for revenue generation. And there are many reasons for that. Email marketing offers a cost-effective way to reach and engage with potential clients, build brand awareness, and drive conversions. However, as with any marketing approach, there are common mistakes that can hinder the success of

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Email automation

Leveraging Email Automation for Your Business: A Beginner’s Guide

Email automation is a powerful tool that can help businesses of all sizes improve their communication with customers and boost their bottom line. By automating repetitive and time-consuming tasks, automation allows businesses to focus on more important things, like growing their customer base and generating revenue. It’s for this reason that 87% of marketers rely on email

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YouTube Marketing

YouTube Marketing For E-commerce Business: A Complete Guide

Youtube Marketing is not a new trend among online marketers, business owners, and marketing professionals. It has been on for quite some time now. However, most businesses don’t know how to utilize the platform to promote their product and services. Youtube is one of the best digital channels out there for online marketers to promote

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Facebook marketplace

What You Need To Know About Facebook Marketplace

Facebook Marketplace was created by Mark Zukerberg in October 2016, as an online marketplace where users can buy and sell new and used products locally. According to Statista, Facebook Marketplace registered more than one billion monthly global users in the first quarter of 2021. Furthermore, from January to March 2021, Facebook Shops reported an average of one million

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How to improve your ecommerce business with Instagram videos

How To Improve Your E-commerce Business With Instagram Videos

Instagram is a social media platform that resonates well with both video and image content, this makes it one of the best platforms to promote your e-commerce business.  According to Statista, Instagram has over 1 billion active users and 500 million of them use the platform daily. Therefore, if you have an e-commerce store, then using

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