Here is everything you need to know about digital marketing and the various ways it can be implemented to grow your business.
Creating a compelling product introduction email is one of your most effective tools for re-engaging consumers, reminding them of the value your product delivers and introducing them to new products and offers. Remember, you have put your heart, soul, and sweat into developing a new product. So when you launch the product to the public, […]
How to Write a Product Introduction Email and 8 Samples Included Read More »
B2B marketers consider email marketing as the most effective channel for revenue generation. And there are many reasons for that. Email marketing offers a cost-effective way to reach and engage with potential clients, build brand awareness, and drive conversions. However, as with any marketing approach, there are common mistakes that can hinder the success of
B2B Email Marketing Mistakes to Avoid in 2023 Read More »
Email automation is a powerful tool that can help businesses of all sizes improve their communication with customers and boost their bottom line. By automating repetitive and time-consuming tasks, automation allows businesses to focus on more important things, like growing their customer base and generating revenue. It’s for this reason that 87% of marketers rely on email
Leveraging Email Automation for Your Business: A Beginner’s Guide Read More »
As an e-commerce business owner, it’s important to keep an eye on some key important e-commerce metrics to see how your business is doing. Understanding some of these metrics will help your business measure and track some important e-commerce goals. Managing an e-commerce business has evolved from just building an e-commerce website and having a
The Best E-commerce Metrics To Track in 2022 Read More »
Youtube Marketing is not a new trend among online marketers, business owners, and marketing professionals. It has been on for quite some time now. However, most businesses don’t know how to utilize the platform to promote their product and services. Youtube is one of the best digital channels out there for online marketers to promote
YouTube Marketing For E-commerce Business: A Complete Guide Read More »
Choosing the best online payment gateway solution for your e-commerce business makes it easy to take and process credit and debit card payments online. The process of setting up an online business is not an easy one. It involves a lot of thought, planning, and strategizing. Choosing the best online payment gateway solution for eCommerce
Top 10 Online Payment Gateway Solutions in 2023 Read More »
In recent times, the e-commerce industry has experienced huge success in the selling of digital products such as ebooks, videos, courses, and software. These products can’t be held, tasted, or touched, but almost everyone consumes them. One advantage of this kind of e-commerce business is the fact that they are popular and easy to distribute.
10 Most Popular Digital Products To Sell In 2022 Read More »
The process of leveraging Amazon ads to promote your product on the Amazon platform is an easy one, however, gaining the right awareness and exposure takes time. This is because many brands are selling the same products that you do on the platform. This has made it somehow difficult to gain the right exposure and
Amazon Ads 101: Everything You Need to Know Read More »
Social media has evolved over the years from just a tool used to connect with friends and families to a platform used to market to billions of people worldwide. According to Statista, there were five billion internet users in the world of which 4.65 billion were social media users. That’s why online marketers need to
Social Media : A Complete Guide For Your Online Store Read More »
As an online marketer, finding the best e-commerce marketplace to list and sell your product should be at the top of your e-commerce strategy. This is because each marketplace offers different opportunities and charges different fees. This makes it a little bit difficult to know what works for you and your budget. To make the
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Most e-commerce businesses lose a lot of dollars each year in abandoned carts. No matter how optimized your e-commerce site is or how good your sales funnels are, you are probably losing a lot of money due to people leaving your e-commerce store before they make a purchase. Statistics show that the average cart abandonment
Best Abandoned Cart Email Subject Lines to Increase Sales Read More »
Keyword bidding is a very important part of Google advertising you must pay attention to if you want your Ads to rank above that of your customers. When people are looking for solutions to problems or finding a product to buy, they turn to search engines (Google, Bing and Yahoo). When they search, they type
Keyword bidding 101: Everything you need to know Read More »
Combining the right social media management tools for your business can help you create brand awareness, generate traffic and increase conversion and ultimately generate sales. Statistics show that over 3.78 billion people are using social media worldwide, a number projected to increase to almost 4.41 billion in 2025. These statistics show that a lot of
Top 15 Social Media Management Tools in 2022 Read More »
Return On Ad Spend (ROAS) refers to a marketing metric that is used to measure the success and efficacy of a digital advertising campaign. It helps digital marketers and online businesses evaluate which methods are working and how they can improve future advertising efforts. Digital marketers and online businesses deal with a lot of data and are constantly
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If you haven’t started an email marketing campaign yet, you’re missing out on a lot. Email marketing is an effective way to generate more leads and grow your business. Here’s the catch: it has to be done right, and it can take some time for your efforts to come to fruition, especially if you are
Affordable Email Marketing: How To Start On A Budget Read More »
Facebook Marketplace was created by Mark Zukerberg in October 2016, as an online marketplace where users can buy and sell new and used products locally. According to Statista, Facebook Marketplace registered more than one billion monthly global users in the first quarter of 2021. Furthermore, from January to March 2021, Facebook Shops reported an average of one million
What You Need To Know About Facebook Marketplace Read More »
Marketing to baby boomers is more valuable and profitable than you think. Research shows that over 70% of the disposable income in the U.S. is controlled by baby boomers. This money can be spent buying your products and services. Furthermore, there are about74.9 million Boomers (ages 51 to 69) in the U.S. However, Baby Boomers are frequently
How to Market to Baby Boomers in 2022 Read More »
Choosing the right tools and applications can make content creation very fast and easy for startup bloggers and many online marketers. Creating content that converts is one of the major challenges faced by digital marketers, bloggers and online business owners. Many bloggers and digital marketers often find it difficult to put out fresh content on
Top 20 Content Creation Tools For Startups Read More »
Instagram is a social media platform that resonates well with both video and image content, this makes it one of the best platforms to promote your e-commerce business. According to Statista, Instagram has over 1 billion active users and 500 million of them use the platform daily. Therefore, if you have an e-commerce store, then using
How To Improve Your E-commerce Business With Instagram Videos Read More »
Starting out as a personal chat tool, especially after its buy over by Facebook, it has become one of the best business marketing platforms. However, rather than assume everyone on the planet knows about Whatsapp for business and its effectiveness for business use, this post will highlight the best ways to use Whatsapp for business
Best Practices for Whatsapp for Business Read More »
