How to Accept Partnership Offers By Email
A partnership offer should be carefully considered before deciding to accept or decline it. Since email also doubles as a means of documentation, you will need to be careful in choosing your words. You also need to properly think through the conditions of the partnership before committing yourself.
Partnership Offer Acceptance Samples
When the partnership offer received by email is a perfect fit for your organization and aligns with your strategic objectives and goals, chances are that you will accept the partnership offer. Keeping the fundamentals of proper email writing in mind, here are examples of partnership acceptance emails for various scenarios
Sample I: Simple Partnership Acceptance Email Sample
Re: Request for Partnership – ABC Capital Limited
Dear Mr Collins,
Thank you for your email dated Jan 30, 2018, requesting a strategic partnership between your organization, ABC Capital Limited, and our organization, Marketing Alliance Ltd.
Our team has reviewed your offer to collaborate with our organization to develop a series of public service style infomercials to showcase the benefits of your products as insurance for lower-income households while showcasing our copywriting and production capacity.
We are pleased to communicate our availability and willingness to partner with your organization to execute this project. We are particularly excited as this initiative aligns with our corporate social responsibility outlook for the year.
Thank you for choosing Marketing Alliance Ltd to partner with you on this project. Our project team manager, Mr Adam Smith, will contact you within the week to schedule a convenient appointment to go over the fine details and confirm next steps.
We look forward to working with ABC Capital Limited.
CEO, Marketing Alliance
Here’s another email sample you can use to accept a partnership offer in cases where you have had several discussions with the offering organization or have an existing relationship with the offering organization.
Sample II: Partnership Acceptance Email After Discussions
Re: Autism Alert- Adult Learning Partnership Offer
Further to your earlier email offering Adult Learning an opportunity to partner with Autism Alert to develop and execute a long-term public engagement program, we wish to communicate our acceptance of your partnership offer.
We have had several discussions with your team to gain a clear understanding of the proposition and we are confident we have the capacity to deliver on this project. Our experience working with Autism Alert on past projects also assures us that this partnership will run professionally and efficiently.
We kindly request a meeting with your project team for Monday at our office by 10 am to finalize and sign the project papers. Please confirm your availability for this meeting.
Please do not hesitate to contact me for any clarifications or additional information. We are excited to bring autism awareness and education to parents and potential child handlers in partnership with Autism Alert.
Accepting Partnership Offers with Conditions
Some partnership offers may be consistent with the objectives of your organization but have unfavorable terms and conditions. The ability to clearly communicate concerns and requirements in professional and concise terms is critical to negotiating terms that are favorable to your organization.
In the sample below, Lady Bee Bakery has requested a partnership with Fruity Shakes to provide drinks and snacks for an event at the end of May 2018.
Sample III: Partnership Accept Email Based on Conditions
Re: Lady Bee Bakery – May Fair Catering Partnership Offer
Thank you for your interest in partnering with Fruity Shakes. Providing drinks at the May Fair would be a great opportunity for our business to gain exposure, we thank you for this consideration.
Our team has reviewed your proposal for the May Fair partnership and identified the following concerns:
- Selection of products for the event: We propose offering just our fastest moving products at the fair instead of our full range as proposed.
- Storage Provision: As Fruity Shakes is located over 30 minutes from the venue of the Fair, we kindly request assistance with the storage of various products at Lady Bee Bakery due to its proximity to the venue.
- Personnel: Fruity Shakes currently operates a lean organization with less than 5 staff, therefore,e we are unable to provide 2 personnel for the fair. We can provide one salesperson for 3 days of the fair.
We look forward to meeting with your team to discuss the fair further. Thank you once again for the kind consideration.
We look forward to your feedback and partnering with Lady Bee Bakery.
Manager, Fruity Shakes
Requesting Additional Information before Acceptance
As discussed in our earlier article, it is essential to have all relevant information to make an objective assessment of the fit of the partnership offer to your organization.
Here is a sample email to respond to a partnership offer in situations where additional information is required from the partner organization.
Sample IV: Requesting Additional Information Towards Partnership
RE: Partnership Request -Niger Contractors
Thank you for your email and partnership offer. We are excited at the prospect of partnering with Niger Contractors for the development of a youth center in the inner city for youths from impoverished communities.
Avanci Dev. Inc. is passionate about the development of youths from minority communities. We kindly request the following information for further consideration by our management team:
- Project work plan
- Budget breakdown
- Proposed design for the center
- List of required permits & certifications
We look forward to partnering with Niger Co. to design the proposed center and develop the appropriate programs for the youths.
Please do not hesitate to contact me for any additional information. We look forward to your feedback.
Ensure you assess partnership offers diligently and think strategically about the offers you accept for your organization. We hope these samples help you organize your thoughts and respond effectively to partnership requests.
Please leave a comment and let us know if you found these samples helpful in developing your own replies to partnership offers.