Ecommerce sales have been experiencing a steady rise for the past couple of years. It is one of the industries that grew as a direct effect of the covid19 pandemic. In 2021, over 27% of the world is shopping online; this number has doubled since 2014. As a small business owner looking to start an […]
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When growing an eCommerce business, you simply cannot afford to ignore marketing. Growing an eCommerce brand solely on organic traffic is near impossible to achieve. This is why you need to enhance your organic marketing with some paid advertising. In this article, we’re going to discuss the best platforms to run your eCommerce ads. In
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The best eCommerce platforms are growing at an astonishing pace, and it’s predicted to grow even further in the coming years. Due to this, more companies and individuals are venturing into eCommerce. When starting an eCommerce website, one of the first things you would have to think about is the CMS platform for you. If
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Starting an eCommerce website without an inventory is very possible in this day and age. In the past, to start a commerce business store, you needed to have a store and a warehouse. These days, your eCommerce website can have thousands of products and you wouldn’t even be required to have any inventory whatsoever. A
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There are dedicated eCommerce Content Management Platforms and there are Content Management Systems that aren’t dedicated to anything in particular. An example of the former is Magento and the latter is WordPress. WordPress and Magento are both open-source platforms that don’t require any upfront payment. WordPress is a regular Content Management System (CMS) that functions
WordPress Vs Magento: Which is the Best eCommerce Platform? Read More »
Technology has changed every aspect of the world. Shopping as we know it has been changed as well. With the rise of eCommerce behemoths, eCommerce has changed the way we buy and sell fundamentally. While eCommerce has changed the way we buy and sell, some sales strategies have also transcended regular commerce into eCommerce. One
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To have a fully functioning eCommerce website, you need to have an array of payment methods. To be successful, your website needs to have a lot of functions, and ranking high on that list of functions is an eCommerce payment gateway. There’s no way to avoid a payment gateway on your eCommerce website. You need
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Leveraging mobile marketing for your e-commerce business is a necessary strategy you must incorporate if you want to succeed as an e-commerce business owner. In the last few years, the number of people that use mobile marketing for their e-commerce business has increased tremendously. In fact, there are currently 3.8 billion smartphone users in the
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Ecommerce is experiencing a golden age where everything can be done without leaving the comfort of your home. To run an e-commerce store, you don’t need to produce the products. All that’s required is the skill to source your eCommerce products online and list them on your e-commerce website. In this article, we’ve curated a
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When explaining what omnichannel marketing means, a lot of buzzwords get thrown around essentially explaining nothing. In this article, we’re going to take a different route and explain omnichannel marketing as it should always be. This means differentiating omnichannel marketing from multi-channel marketing. And we’re going to tie it all together by discussing the best
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The rapid increase in science and technology has accelerated the growth of e-commerce businesses in the world and if you don’t have an effective e-commerce marketing strategy you won’t get your desired result. There are lots of e-commerce businesses in the world and knowing how to differentiate yourself from your competitions is very essential. What
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Many businesses and people depend on social media platforms to connect with their friends, families, customers, audience, upload and watch videos, make online purchases, and more. Video content dominates social media platforms like Instagram and Facebook because they are more engaging, attention-grabbing, emotional, and generally more appealing than text or image content. As a result, you need
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Successful businessmen understand the importance of nurturing their customers. Thriving eCommerce businesses do everything in their power to keep their customers happy and coming back. However, managing your relationship with your customers can be stressful and overwhelming. This is where CRM can help an eCommerce business meet the needs of its customers more effectively. What
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The retail landscape has been changing rapidly since the introduction of eCommerce. Advanced technological progress and the current Coronavirus pandemic have paved the way for people to rely mainly on online shopping for their needs. Businesses, both large and small, need to adapt to the eCommerce landscape to survive. Online shopping is becoming so significant
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Expanding your customer base is a goal that requires strategic thinking and lots of research in order to get just the right audience on board. If your target is the Generation X members, here are 5 tips to help you save time and concoct the right strategy to build engagement with Generation X. Choose the
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