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Here are tips to help SMEs and startups become and stay successful in the business world.

What You Need to Know About B2B Email Marketing

Emails remain one of the most professional and efficient communication methods to be ever invented, and that is why they have been turned to a successful marketing strategy. This marketing strategy can...

How to Prevent Banner Blindness

Online banner advertising has been around for years, and digital markets have been using it to advertise and get users to interact with their brand. However, this isn't often the case because...
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Maximizing Your Social Media Strategies: Advice from Thought Leaders in Internet Marketing

Internet marketing has taken a sudden shift since the beginning of growth in social media and networking. Every aspect of internet marketing has brought more challenges as the web continues to change very rapidly....
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7 Reasons – Why A Marketing Database Is Essential For Your Small Businesses

Small businesses face many challenges when it comes to selling their goods and services. They need to ensure they gather and store the right information about their customers so that they...

How to Maximize Your Email Marketing Strategy: What is Right & What is Wrong?

Obviously, email marketing is a tool any smart internet marketer cannot afford to neglect. Unfortunately, many marketers have continued to ignore the basic email marketing ‘best practices’. These include: The use of email triggers and...

How to Grow an Effective Twitter Audience

Twitter is fast becoming the hub of business communication on the Internet rather than an ordinary social network. More and more businesses are using Twitter for customer engagement, public relations, business promotions etc. As such,...

How to Upgrade Your Internet Marketing Strategy to Gain Competitive Advantage Using ‘Strategic Positioning’

Most individuals and companies owe their initial achievements on the Internet to unique positions. However, this is blurred with time if the individual or company lacks the knowledge of this powerful force. Obviously, most competitors on...

Self-Branding: How to Separate Yourself from the Crowd & Build Credibility on the Internet

The rapid growth of social media on the Internet has made self-branding easier than ever. The coming of Facebook, Twitter, and LinkedIn has also created greater avenues for self-branding. What is Your Brand? Your brand is...

11 Ways To Ensure Smart and Responsible Digital Marketing During the Covid-19 Pandemic

The global Covid19 pandemic has turned the world economy on its head. Many businesses have closed their doors, and those that have managed to stay open have had to change the...

The 3 Critical Ingredients of Good Web Content

The Internet has risen to become a major gateway to a lot of information. Consequently, the quality of written information or web content has suddenly become a major driving force in internet marketing. Good web...

How to Master Selling on the Internet: The 6 Irrefutable Principles of Persuasion

Persuading your prospects more easily and quickly is necessary to get ahead of your rivals. More importantly, understanding the principle that locks in customers’ interests will help you gain a competitive advantage in the...

5 Internet Business Tips: How to Plan Your Internet Marketing Process

Internet marketing itself appears very difficult because of the too frequent changes in the web space let alone the technicalities of search engine optimization (SEO), advertising, social media and others. However, by understanding the ground...
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Facts Small Business Owners Should Know About Facebook Business Page

As of today, the number of ‘active users of Facebook’ has climbed another height - over 750 million active users. That’s amazing! Business owners everywhere on the planet are using Facebook to get new customers,...

How to Grow Traffic and Drive Revenue with Digital Marketing

The internet has many advantages. One of them is that it offers a level playground for everybody and every business. Many businesses now carry out their transactions online on different platforms....

Igniting a revolution in Online Search: Niche Search Engines Emerge

The internet is constantly changing. It is amazing how suddenly another innovation begins to garner acceptance on the internet. Moreover, because of the speed of transferring information online, new developments rise very fast and are...
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5 Significant Uses of a Business Blog in the Online Marketing Mix

If very large enterprises like Ford have incorporated blogging into their online marketing mix, why should a medium or small business owner think it is a waste of time or too much of a...

Social Media in 2012: 7 Major Things to Expect

As this year begins to unveil its windfalls and ills, we need to think ahead of the possible events of the year and how the events of 2011 may impact our lives in 2012. Importantly,...
Millionaire Bloggers

Blogging for Success Anywhere in the World: Suggestions from Millionaire Bloggers

Blogging became popular about 10 years ago with the coming of Blogger, Live Journal etc, and a lot people began to blog as a hobby. Follow the advice of these six-figure income bloggers. Learn their...

4 Ways to Mindfully Expand Your Business and Make More Money

Oftentimes, timing in business can mean the difference between long-term success and complete failure. As dramatic as that may sound, that is a realistic presentation of how proper scaling methods can...
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Social Networking Vs Blogging & Email Vs SMS – Struggle For Existence

Our world today has greatly changed with the coming of the Internet and mobile communication devices. Interestingly, these changes are very similar to the popular theory of ‘Succession in Ecosystems’. Let us consider ‘Succession’ in ‘Internet...