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Business Marketing

Here are tips to help SMEs and startups become and stay successful in the business world.

Tips to Increase Your Facebook Fans from “Zero” to “Hero”

The growth of Facebook is still phenomenal. With the huge number of people interacting on Facebook every single day, any business would be doing itself great good by properly grabbing a piece of the...

11 Ways To Ensure Smart and Responsible Digital Marketing During the Covid-19 Pandemic

The global Covid19 pandemic has turned the world economy on its head. Many businesses have closed their doors, and those that have managed to stay open have had to change the...

How to Use Email Marketing to Get Back to Business After COVID-19

According to a study, more than 100,000 small businesses have shut permanently since the beginning of the coronavirus pandemic in March. And, this figure continues to rise.  For instance,...

How to Grow an Effective Twitter Audience

Twitter is fast becoming the hub of business communication on the Internet rather than an ordinary social network. More and more businesses are using Twitter for customer engagement, public relations, business promotions etc. As such,...

How to Master Selling on the Internet: The 6 Irrefutable Principles of Persuasion

Persuading your prospects more easily and quickly is necessary to get ahead of your rivals. More importantly, understanding the principle that locks in customers’ interests will help you gain a competitive advantage in the...
Millionaire Bloggers

Blogging for Success Anywhere in the World: Suggestions from Millionaire Bloggers

Blogging became popular about 10 years ago with the coming of Blogger, Live Journal etc, and a lot people began to blog as a hobby. Follow the advice of these six-figure income bloggers. Learn their...
Picture of a Key and a Dollar Sign

5 Significant Uses of a Business Blog in the Online Marketing Mix

If very large enterprises like Ford have incorporated blogging into their online marketing mix, why should a medium or small business owner think it is a waste of time or too much of a...
small business marketing

7 Reasons – Why A Marketing Database Is Essential For Your Small Businesses

Small businesses face many challenges when it comes to selling their goods and services. They need to ensure they gather and store the right information about their customers so that they...

What You Need to Know About B2B Email Marketing

Emails remain one of the most professional and efficient communication methods to be ever invented, and that is why they have been turned to a successful marketing strategy. This marketing strategy can...
Marketing

Email Marketing in 2012: 5 Striking Predictions

In 2011, we witnessed several amazing events. Search engine results pages (SERPs) integrated social networks; Microsoft acquired Skype, Google + came out as a strong competitor for Facebook; and Twitter and Facebook advertising soared....

Social Media in 2012: 7 Major Things to Expect

As this year begins to unveil its windfalls and ills, we need to think ahead of the possible events of the year and how the events of 2011 may impact our lives in 2012. Importantly,...
Picture of a little girl writing

The Beginner’s Guide to Writing- 7 SIMPLE TIPS

Writing is really interesting. If properly crafted, a simple information can change the toughest situations. The more interesting fact is that everybody can write. All that is required is to just begin to write and...
A Blackberry Phone

Facts Small Business Owners Should Know About Facebook Business Page

As of today, the number of ‘active users of Facebook’ has climbed another height - over 750 million active users. That’s amazing! Business owners everywhere on the planet are using Facebook to get new customers,...

Business Tips: 5 Practical Steps to Achieving a More Productive Day

First published on February 25, 2011 but updated regularly. Today, we are faced with more activities than we can attend to everyday, and attempting to do all of them can prevent us from having a...

5 Internet Business Tips: How to Plan Your Internet Marketing Process

Internet marketing itself appears very difficult because of the too frequent changes in the web space let alone the technicalities of search engine optimization (SEO), advertising, social media and others. However, by understanding the ground...

How to Maximize Your Email Marketing Strategy: What is Right & What is Wrong?

Obviously, email marketing is a tool any smart internet marketer cannot afford to neglect. Unfortunately, many marketers have continued to ignore the basic email marketing ‘best practices’. These include: The use of email triggers and...
newsletter trends

Trends in the Design of Email Newsletters in 2020

For many of us, the year 2020 hasn’t brought us what we had thought we would get going into the year due to the COVID-19 pandemic. However, that has not stopped...

How to Prevent Banner Blindness

Online banner advertising has been around for years, and digital markets have been using it to advertise and get users to interact with their brand. However, this isn't often the case because...

The 3 Critical Ingredients of Good Web Content

The Internet has risen to become a major gateway to a lot of information. Consequently, the quality of written information or web content has suddenly become a major driving force in internet marketing. Good web...

How to Grow Traffic and Drive Revenue with Digital Marketing

The internet has many advantages. One of them is that it offers a level playground for everybody and every business. Many businesses now carry out their transactions online on different platforms....